Skip to content
Elder logo — Live-in care that connects you.
The UK’s leading live-in car...

Elder

Live-in care that connects you. The UK’s leading live-in care specialists, providing the alternative to the care home.

Founded 2015 United Kingdom London, United Kingdom 235 employees Venture round Total: $17.30M Health Care, Internet +1

General Information

Company Name Elder
Founded Year 2015
Location United Kingdom London, United Kingdom
Employees 235
Industries Health Care, Internet, Senior Care
Funding Stage Venture round

BounceWatch is an independent company data service, not affiliated with Elder. To contact Elder, visit elder.org.

Is this your company?

Confirm with your work e-mail, get the Verified badge and keep this profile correct yourself. Search engines and AI assistants read it every day.

Get Verified

How does Elder compare?

A PDF of Elder and up to 10 competitors you pick: team, funding, traffic and every dated move of the last 90 days. Each company is re-checked on the day you order, so it is current.

See a sample report

This takes a few seconds: we look beyond our own index too.

Meeting Elder soon?

A one-page PDF brief: what it does, key facts, the last 90 days of dated moves and questions worth asking. Re-checked on the day you order. See a sample

About Elder

Elder is a leading live-in care agency founded in 2015 and headquartered in the United Kingdom. The company's slogan "Live-in care that connects you" embodies its mission to provide an alternative to care homes, allowing older individuals to receive the support they need while remaining in the comfort of their own homes. Elder addresses the prevalent issue where 97% of people express a desire to avoid care homes, yet find themselves in such facilities against their wishes, often leading to feelings of isolation.

Elder's solution offers a compelling alternative to residential care homes, emphasizing the importance of enabling elderly individuals to maintain their happiness and independence at home. This entails providing personalized, vetted, and experienced live-in carers who are perfectly matched to the needs and personality of the individuals they support. Notably, the company received a Venture Round investment on 22 April 2024 from UKTV Ventures, reflecting investor confidence in Elder's innovative approach to senior care.

With a focus on Health Care, Internet, and Senior Care industries, Elder has positioned itself as one of the fastest-growing companies in Europe, with a clear commitment to continued expansion. As Elder continues to grow, it presents an intriguing opportunity for investors and potential employees alike, serving as a catalyst for reshaping how societies care for their elderly population.

The forward-thinking approach and rapid expansion of Elder signify a promising prospect for potential investors and those seeking impactful opportunities within the senior care and health care sectors.

Business keywords: Elder Care, Live-in Care, At-home Care, Elderly Care, Home Health Services, Caregiver Matching, Personalized Care Services, Tech-enabled Marketplace, Logistics Solutions, Elderly Well-being, Social Impact, HealthTech Innovation

Funding Rounds & Investors (6)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round Undisclosed 1
UKTV Ventures
22 Apr 2024
Series B £8.20M 2
Acton Capital, MMC Ventures
20 Jan 2020
Venture Round Undisclosed 1
Upscale
25 Jan 2018
Series A $4.10M 1
MMC Ventures
01 Dec 2017
Series A $3.80M 2
MMC Ventures, Hummingbird Ventures
01 Sep 2016
Seed Round $1.20M 1
Hummingbird Ventures
01 Dec 2015

Elder Alternatives & Competitors

View All Alternatives
Elder vs
SuperCarers
SuperCarers United Kingdom

For 10% off your first 4 weeks of care mention '​ LINKEDIN10 '​ when speaking to one of our care exp...

Series A
11 employees
Health Care, Senior Care
Elder vs
Lifted
Lifted United Kingdom

Lifted is on a mission to fix the recruitment and retention crisis in health and social care.

Acquired
75 employees
Health Care, Senior Care
Elder vs
MiiCare
MiiCare United Kingdom

The independent ageing experience connecting older adults to preventative care and community.

Seed
20 employees
AI, Health Care

FAQ About Elder

Live-in care that connects you. The UK’s leading live-in care specialists, providing the alternative to the care home.
Elder was founded in 2015.
Elder is headquartered in London, United Kingdom.
Elder operates in Health Care, Internet and Senior Care. Its work centres on Elder Care, Live-in Care, At-home Care and Elderly Care.
Elder has approximately 235 employees.
Elder has completed 6 funding rounds, raising a total of $17.30M. The latest funding stage is Venture round.
Top alternatives and competitors to Elder include SuperCarers, Lifted, MiiCare, Careplace, EvdekiBakıcım. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Elder and SuperCarers are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Elder, https://bouncewatch.com/company/elder, updated 13 March 2025. When citing, please name BounceWatch and link this page.

Analytics cookies (ours + Google). Cookie Policy

Talk to an analyst Book a 7-day Readout