Embrace logo — Modern mobile app observability built on OpenTelemetry

Embrace

Modern mobile app observability built on OpenTelemetry

Founded 2016 United States Culver City, United States 112 employees Venture round Total: $77.00M Analytics, Developer Tools +6

General Information

Company Name Embrace
Founded Year 2016
Location United States Culver City, United States
Employees 112
Industries Analytics, Developer Tools, Enterprise Software +5
Funding Stage Venture round
Social

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About Embrace

Embrace is a modern mobile app observability startup founded in 2016, headquartered in the United States. The company's slogan, "Modern mobile app observability built on OpenTelemetry," encapsulates its core focus. Embrace offers a user-focused, mobile-first observability solution that leverages OpenTelemetry to provide crucial performance insights across DevOps and mobile teams. This approach allows Embrace to illuminate real customer impact, delivering the best user experiences by going beyond server-side impact. The company has received significant support from prominent investors, including AV8 Ventures, New Enterprise Associates, Greycroft, and Eniac Ventures. Their most recent milestone is a $20.00M Venture Round investment secured on 13 July 2023. Embrace also emphasizes open source development, providing SDKs for various platforms including iOS, Android, Unity, React Native, and Flutter. Embrace's positioning in the Analytics, Developer Tools, Enterprise Software, IT, Information Technology, Mobile, Productivity, and SaaS industries reflects its diverse market impact. With a strong focus on user-centered observability and support from reputable investors, Embrace presents a compelling opportunity for venture capitalists seeking to tap into the mobile app performance and observability space.

Business keywords: Mobile Engineering, App Performance, User Experience, Issue Detection, Session Context, Early Issue Detection, SDK Development, Open Source, Mobile Analytics, Crash Reporting, Performance Optimization, User Impact, Technical Context, Mobile Development, User Session Monitoring

Funding Rounds & Investors (5)

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Funding Stage Amount Investors Lead Investors Date
Venture Round $20.00M 4
AV8 Ventures, New Enterprise Associates +2
13 Jul 2023
Series B $45.00M 6
AV8 Ventures, New Enterprise Associates +4
20 Oct 2021
Series A $7.50M -
12 Dec 2019
Seed Round $4.50M -
23 May 2017
Seed Round Undisclosed -
12 May 2016

Embrace Alternatives & Competitors

View All Alternatives
Embrace vs
UserExperior
UserExperior United States

Makes diagnosing broken digital experiences 10x faster and get a complete understanding of your user...

3 employees
Analytics, Mobile
Embrace vs
Crashlytics
Crashlytics United States

When it comes to stability, mobile developers have no visibility into how their apps perform in cust...

Series A
3 employees
Mobile, SaaS
Embrace vs
Sentry
Sentry United States

Application monitoring software considered 
"not bad" by millions of developers.

Series E
455 employees
Analytics, Developer Tools

FAQ About Embrace

Modern mobile app observability built on OpenTelemetry
Embrace was founded in 2016.
Embrace is headquartered in Culver City, United States.
Embrace operates in Analytics, Developer Tools, Enterprise Software, IT, Information Technology, Mobile, Productivity and SaaS. Its work centres on Mobile Engineering, App Performance, User Experience and Issue Detection.
Embrace has approximately 112 employees.
Embrace has completed 5 funding rounds, raising a total of $77.00M. The latest funding stage is Venture round.
Top alternatives and competitors to Embrace include UserExperior, Crashlytics, Sentry, Germain UX, inapptics. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Embrace and UserExperior are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Embrace, https://bouncewatch.com/company/embrace, updated 30 December 2024. When citing, please name BounceWatch and link this page.

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