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Empower logo — company profile

Empower

Founded 1891 United States Greenwood Village, United States 12536 employees Finance, Financial Services +2

General Information

Company Name Empower
Founded Year 1891
Location United States Greenwood Village, United States
Employees 12536
Industries Finance, Financial Services, Wealth Management +1
Social

BounceWatch is an independent company data service, not affiliated with Empower. To contact Empower, visit empower.com.

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

Homepage Update

Significant changes detected on company website (32.2% content change).

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AI Insight

Bounce Watch AI
2 days ago

Empower recently executed a significant overhaul of its company website in October 2026, marked by a 32.2% detected change. This substantial digital transformation indicates a strategic effort to refresh its online presence, likely aimed at enhancing user experience, showcasing new financial tools, or better articulating its comprehensive financial services. Such a modernization of its primary digital interface often precedes further product enhancements or a renewed marketing push to attract and engage its target customers.

Signal Types
Product Update Digital Presence Marketing
Strategic Labels
Digital Transformation User Experience Enhancement Brand Refresh
Next Move: Product Launch
·
Impact: 7/10
·
Ideal For: Fintech Investors — Growth Equity

About Empower

Empower is a venerable company that has been serving over 71,000 organizations and more than 17 million individuals since 1891. Its strong foundation is built on trust, integrity, and a commitment to empowering financial freedom for all. The company takes pride in providing personalized guidance, support, and innovative tools to help individuals achieve their financial goals.

Empower operates in the Finance, Financial Services, Wealth Management, and Human Resources industries, demonstrating its diverse and impactful range in the market. With its headquarters in the United States, Empower has become a prominent player in the financial sector, prioritizing the unique needs of its clients and delivering essential advice.

As of April 1, 2022, Empower continues to grow and innovate to meet the ever-evolving demands of its client base, underscoring its steadfast commitment to serving and inspiring individuals on their financial journeys. Disclosure of information can be accessed through https://www.empower.com/social-media/.

Business keywords: investing, financial advice, trust, integrity, personalized guidance, financial goals, innovation, growth, support, resources, mission-driven

Services & Products

Wealth management
Investment advisory
Retirement planning
Socially responsible investing
High-yield cash accounts
Financial tools
Portfolio analysis
Debt management

Target Customers

Individuals Plan sponsors Financial professionals

No funding data available for Empower yet.

Empower Alternatives & Competitors

Empower vs
Betterment
Betterment United States

Investing and saving made easy.

676 employees
Finance, Financial Services
Empower vs
beatvest
beatvest

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3 employees
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Empower vs
Acorns
Acorns United States

🌳 Acorns / Grow your financial wellness 🌱 Acorns Early / Grow your kid’s money skills

Post IPO
608 employees
Finance, Financial Services

FAQ About Empower

Built on a foundation of trust, integrity and promise, we proudly serve over 71,000 outstanding organizations and more than 17 million individuals. ¹ We take great pride in helping people with saving, investing and advice, while providing them with the tools and resources they need to help reach the...
Empower was founded in 1891.
Empower is headquartered in Greenwood Village, United States.
Empower operates in Finance, Financial Services, Wealth Management and Human Resources. Its work centres on investing, financial advice, trust and integrity. Its customers include Individuals, Plan sponsors and Financial professionals.
Empower has approximately 12536 employees.
Empower offers: Wealth management, Investment advisory, Retirement planning, Socially responsible investing, High-yield cash accounts, Financial tools, Portfolio analysis, Debt management, Financial education, Security services.
Top alternatives and competitors to Empower include Betterment, beatvest, Acorns, getquin, Carry. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Empower and Betterment are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Empower, https://bouncewatch.com/company/empower-2, updated 31 October 2026. When citing, please name BounceWatch and link this page.

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