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EQ Works logo — Make moves with location behaviour.

EQ Works

Make moves with location behaviour.

Founded 1994 Canada Toronto, Canada 64 employees Post-IPO Equity Total: $4.79M Advertising, Analytics +2

General Information

Company Name EQ Works
Founded Year 1994
Location Canada Toronto, Canada
Employees 64
Industries Advertising, Analytics, Insurtech +1
Funding Stage Post-IPO Equity
Social

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About EQ Works

EQ Works is a Canadian startup founded in 1994 which focuses on revolutionizing customer targeting through Location Behaviour. With the slogan "Make moves with location behaviour," it leverages first-party, location-based behaviour signals, advanced data analytics, and proprietary software to create and target customized, performance-boosting audience segments. The company's proprietary algorithms, combined with AI, generate attribution models that connect consumer behaviour in the physical world to behaviour in the digital world, addressing complex challenges for brands and agencies. The startup operates in the Advertising, Analytics, and Insurtech industries, making it a diversified player in the market. At the end of 2019, EQ Works secured a significant $4.60MPost-IPO Equity investment, indicating confidence from investors in its growth potential. Notably, 10 December 2019 marked the date of this Post-IPO Equity investment. While the specific investors behind this significant funding round are not mentioned in the available data, the substantial investment showcases the interest and support EQ Works has garnered from the investment community.

Business keywords: Location Behaviour, Audience Segmentation, Advertising Platforms, Real-time Analytics, Mobile Applications, Web Applications, Brand Enhancement, Advertising Campaigns, Marketing Initiatives, Programmatic Buying, CRM Integration, Precision Targeting, Digital Strategy, Media Buying

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Post IPO Equity $4.60M -
10 Dec 2019
Post IPO Equity $190.48K -
15 Jul 2010

EQ Works Alternatives & Competitors

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FAQ About EQ Works

Make moves with location behaviour.
EQ Works was founded in 1994.
EQ Works is headquartered in Toronto, Canada.
EQ Works operates in Advertising, Analytics, Insurtech and Platforms. Its work centres on Location Behaviour, Audience Segmentation, Advertising Platforms and Real-time Analytics.
EQ Works has approximately 64 employees.
EQ Works has completed 2 funding rounds, raising a total of $4.79M. The latest funding stage is Post-IPO Equity.
Top alternatives and competitors to EQ Works include OneRiot, VTION Digital, Blis, BIScience, Cross Pixel Media. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
EQ Works and OneRiot are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for EQ Works, https://bouncewatch.com/company/eq-works, updated 31 December 2024. When citing, please name BounceWatch and link this page.

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