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erural logo — Conectando tradição, inovação e paixão.

erural

Conectando tradição, inovação e paixão.

Founded 2013 Brazil Salvador, Brazil 57 employees Series A Total: $17.19M Agriculture, Marketplaces +1

General Information

Company Name erural
Founded Year 2013
Location Brazil Salvador, Brazil
Employees 57
Industries Agriculture, Marketplaces, AgriTech
Funding Stage Series A
Business Model Marketplace, B2B, Platform
Revenue Model Commission, Marketplace Fee
Social

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About erural

erural is a prominent player in the Brazilian agriculture sector, operating as the nation's largest marketplace for livestock. Founded in 2013, it has established itself as a strategic partner for cattle ranchers seeking optimal business opportunities in animal acquisition and sales. Leveraging a tagline that highlights its commitment to tradition, innovation, and passion, erural serves as a crucial hub for agricultural commerce in Brazil.

The company recently secured a significant BRL10.00M Seed Round investment on 14 November 2022, showcasing investor confidence in its business model and growth prospects. Key investors include SP Ventures, DOMO.VC, and Prana Capital, emphasizing strong backing from reputable investment firms.

Operating within the Agriculture and Marketplaces industries, erural stands out due to its specialized focus and comprehensive approach to the digitalization of the livestock marketplace. As it continues to expand, it remains a compelling opportunity for further investment and collaboration in the growing AgTech field.

Business keywords: online marketplace, cattle, livestock trading, agricultural technology, digital platform, ranchers, farmers, animal trading, agribusiness, Brazilian agriculture

Services & Products

Organization of cattle auctions
Facilitation of livestock sales
Online livestock shopping platform
Event management for agriculture
Genetic selection and sale

Target Customers

Cattle breeders Livestock investors Agricultural businesses Farm owners Animal genetics experts

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Series A BRL5.00M 2
SP Ventures, Lighthouse Ventures
01 Jun 2026
Seed BRL10.00M 3
DOMO Invest, SP Ventures +1
01 Nov 2022
Seed BRL1.90M -
01 Sep 2021
Seed $290.00K 1
Lighthouse Investment Group
01 Jan 2021

erural Alternatives & Competitors

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erural vs

O Leigado - Inteligência para Pecuária é um sistema que faz todo o controle de propriedades de gado...

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erural vs

Pecuária lucrativa a partir do olhar de dono!

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erural vs

Uma boiada no seu bolso!

Non Equity Assistance
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FAQ About erural

Conectando tradição, inovação e paixão.
erural was founded in 2013.
erural is headquartered in Salvador, Brazil.
erural operates in Agriculture, Marketplaces and AgriTech. Its work centres on online marketplace, cattle, livestock trading and agricultural technology. Its customers include Cattle breeders, Livestock investors and Agricultural businesses.
erural has a Marketplace, B2B and Platform business model. Its revenue comes from Commission and Marketplace Fee.
erural has approximately 57 employees.
erural has completed 4 funding rounds, raising a total of $17.19M. The latest funding stage is Series A.
erural offers: Organization of cattle auctions, Facilitation of livestock sales, Online livestock shopping platform, Event management for agriculture, Genetic selection and sale.
Top alternatives and competitors to erural include Leigado - Inteligência para Pecuária, Olho do Dono S/A, Boi na Linha, agrimand, Agrando. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
erural and Leigado - Inteligência para Pecuária are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for erural, https://bouncewatch.com/company/erural, updated 30 July 2026. When citing, please name BounceWatch and link this page.

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