Esme Consumer aims to make high-quality, innovative beauty products accessible and affordable to the masses. Founded in 2019, it is the result of SAMARA CAPITAL's acquisition of two Delhi-based FMCG companies - Blue Heaven Cosmetics Pvt Ltd and Nature’s Essence Pvt Ltd. The primary goal is to create a large-scale personal care platform catering to mass India (Bharat).
Blue Heaven (BH) holds a significant position in the Indian cosmetic market with almost 50 years of experience. Known for its superior quality, innovative color cosmetic products offered at affordable prices, BH's unique selling point lies in its in-house production and product development.
Nature’s Essence (NE) has been educating small to mid-size salons about beauty treatments for over 20 years. Their focus on affordable personal care products for these treatments has placed them as a leading brand in the Facial Kit and Bleach segments. With a strong foundation in salons, NE has expanded its reach into retail categories such as Face wash, Scrubs, Masks, Gels, and Lotions.
Esme Consumer operates in the E-Commerce, Manufacturing, and Wellness Beauty industries, promising an intriguing opportunity for potential investors. With no data available regarding the headquarter or the last investment, it remains a company with potential for growth and a promising investment outlook.