Expanly is positioning itself as a transformative solution in the retail advertising sector, focused on offering a refined level of control over digital ad spend. Operating out of Finland, Expanly empowers retailers to better align their advertising efforts with specific business goals rather than the generic targets set by platforms like Google PMax and Meta Advantage+.
The core of Expanly's value proposition lies in its capacity to act as an intermediary, where clients can define crucial business metrics such as margins, stock levels, and strategic priorities. These metrics are seamlessly translated into actionable daily signals, guiding ad budget allocations to optimize outcomes and minimize waste.
Currently trusted by over 25+ retailers across 100+ markets, Expanly manages over €50M in annual ad spend. Notable client results include a +166% net profit for Reima and a +32%Scandinavian Outdoor. Such performance metrics underscore its potential as a high-impact investment opportunity in the retail tech sector.