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Fidzup logo — Reinventing Local Marketing

Fidzup

Reinventing Local Marketing

Founded 2013 France France 3 employees Series A Total: $3.37M Advertising, Analytics +3

General Information

Company Name Fidzup
Founded Year 2013
Location France France
Employees 3
Industries Advertising, Analytics, Mobile +2
Funding Stage Series A
Social

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About Fidzup

Fidzup is a French startup with a mission to Reinvent Local Marketing. Founded in 2013, Fidzup offers a pioneering Mobile Marketing platform designed specifically for Brick & Mortar retailers. The platform utilizes Wi-Fi technology to analyze and connect in-store and online behavioral data, enabling retailers to effectively drive foot traffic through mobile advertising. Fidzup's innovative approach includes a Cost-Per-Visit (CPV) business model, allowing retailers to purchase advertising more intelligently and accurately measure the ROI on their campaigns.

The company recently secured a €3.00M Series A investment on 17 November 2016, with funding from notable investors including Turenne Capital and CapHorn Invest. Fidzup operates at the intersection of Advertising, Analytics, Mobile, Retail, and AdTech, offering a unique value proposition in the rapidly evolving marketing technology landscape.

Business keywords: Performance Marketing, Drive-to-Store, Retail Marketing, Mobile Marketing, Mobile Advertising, Retargeting, Local Marketing, In-store Analytics, Cost-Per-Visit, Brick & Mortar, Wi-Fi Technology, Paris, France, Campaign Analysis, Customer Retargeting

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Series A €3.00M 2
Turenne Capital
Turenne Capital, CapHorn Invest
17 Nov 2016
Grant €71.43K 1
EASME - EU Executive Agency for SMEs
01 May 2015
Seed Round Undisclosed 1
Karista
Karista
01 Jun 2013
Angel Round €300.00K 2
Karista Petit Poucet
Karista, Petit Poucet
01 May 2013

Fidzup Alternatives & Competitors

View All Alternatives
Fidzup vs
Teemo
Teemo

Teemo helps businesses attract foot traffic through personalized mobile advertising with cost-per-vi...

Series A
Advertising, Mobile
Fidzup vs
MarketDial
MarketDial United States

Simple, accurate, modern in-store testing for retailers, CPGs, grocers, c-stores, restaurants, and f...

Series A
35 employees
Analytics, Data Analytics
Fidzup vs
Swirl Networks
Swirl Networks United States

Swirl is a marketing technology company that is harnessing the power of mobile presence to enable br...

Series C
2 employees
Advertising, Developer Tools
View all alternatives

FAQ About Fidzup

Reinventing Local Marketing
Fidzup was founded in 2013.
Fidzup is headquartered in France.
Fidzup operates in Advertising, Analytics, Mobile, Retail and AdTech. Its work centres on Performance Marketing, Drive-to-Store, Retail Marketing and Mobile Marketing.
Fidzup has approximately 3 employees.
Fidzup has completed 4 funding rounds, raising a total of $3.37M. The latest funding stage is Series A.
Top alternatives and competitors to Fidzup include Teemo, MarketDial, Swirl Networks, Grocery TV, Localistico. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Fidzup and Teemo are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Fidzup, https://bouncewatch.com/company/fidzup, updated 11 October 2024. When citing, please name BounceWatch and link this page.

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