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First Insights logo — Specializing in UX research, focus groups, surveys & ethnogr...

First Insights

Specializing in UX research, focus groups, surveys & ethnographic research for enterprise level & startup firms.

Founded 2004 United States New York, United States 5 employees Analytics, Marketing

General Information

Company Name First Insights
Founded Year 2004
Location United States New York, United States +2
Employees 5
Industries Analytics, Marketing
Social

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About First Insights

First Insights is a market research startup founded in 2004. The company specializes in UX research, focus groups, surveys, and ethnographic research tailored to both enterprise-level and startup firms. Their services range from remote and in-person usability testing, qualitative research, focus groups, and ethnographic studies to competitive reviews and innovation workshops. With a diverse client base spanning automotive, travel, medical device, banking, healthcare, insurance, pharmaceutical, packaged goods, and online retailing industries, the team operates across New York City, Chicago & South Florida, managing market research projects in over 40 cities in the US & Europe. With a focus on analytics and marketing, First Insights has yet to disclose its last round of investment or the involved investors. As a prospective investor, the startup’s extensive track record and broad service portfolio demonstrate potential for growth and impact within the market research and UX industry.

Taxonomy: UX research, Usability testing, Focus groups, Ethnographic research, Qualitative research, Heuristic analysis, Competitive analysis, User interface design, Market research, Enterprise level research, Startup research, Remote usability testing, In-person usability testing, Customer engagement, Industry research

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First Insights Alternatives & Competitors

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FAQ About First Insights

Specializing in UX research, focus groups, surveys & ethnographic research for enterprise level & startup firms.
First Insights was founded in 2004.
First Insights is headquartered in New York, United States.
First Insights operates in the following industries: Analytics, Marketing.
First Insights has approximately 5 employees.
Top alternatives and competitors to First Insights include MeasuringU, Centralis, Lyssna, Sharewell UX, Fieldwork. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
First Insights and MeasuringU are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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