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Flower logo — Energizing tomorrow.

Flower

Energizing tomorrow.

Founded 2020 Sweden Sweden 211 employees Series A Total: $153.80M AI, Energy +2

General Information

Company Name Flower
Founded Year 2020
Location Sweden Sweden
Employees 211
Industries AI, Energy, Renewable Energy +1
Funding Stage Series A
Business Model B2B, Platform, SaaS
Revenue Model Usage Based, Service Fee, Performance Based
Social

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About Flower

Flower, founded in 2020, is a Sweden-based company operating at the intersection of AI, Energy, Renewable Energy, and Energy Efficiency. Under the slogan "Energizing tomorrow," Flower is deploying its technological innovations to revolutionize the renewable energy sector.

The company differentiates itself by utilizing AI and machine learning to optimize and stabilize renewable energy sources, ensuring their availability irrespective of weather conditions. Its advanced solutions encompass the optimization and trading of key energy assets like wind and solar farms, battery systems, and EV chargers. This prowess positions Flower as a pioneer in crafting a reliable energy system of the future.

Recently, Flower secured a significant €45.00M Series A investment from an impressive lineup of investors including Northzone, Giant Ventures, Sony Innovation Fund, and others. This strategic backing underscores confidence in Flower's potential to lead the energy transition.

Business keywords: AI in Energy, Energy Optimization, Renewable Energy Stability, Energy Asset Trading, Power Refinery, Flexibility Asset Management, Smart Grid Technology, EV Charging Solutions, Battery Energy Storage, Virtual Power Plant, Renewable Electrification, Ancillary Services, Capacity Market Participation

Services & Products

Energy Storage
Wind Power Management
Solar Power Management
Demand Response Solutions
Green Baseload Integration

Target Customers

Grid-scale BESS Owners Wind and Solar Farm Operators Municipalities Energy Solutions Companies Electric Vehicle Charging Networks

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Series A €45.00M 9
Northzone Giant Ventures Sony Innovation Fund
Northzone, Giant Ventures +7
31 Oct 2024
Series A €25.00M 3
Northzone
Northzone, Zebkei Invest +1
14 Aug 2024
Venture Round kr36.60M 1
Elverket Vallentuna AB, now a part of Ellevio
Elverket Vallentuna AB, now a part of Ellevio
29 May 2023
Seed Round kr46.70M 1
41an Invest
05 Apr 2022
Pre Seed Round €500.00K 2
Daniel Johnsson, John Diklev
05 Aug 2020

Latest News

View All
Europe urged to become first “electro-continent” with 50% electrification target by 2040 — Tech
Europe urged to become first “electro-continent” with 50% electrification target by 2040
Tech Apr 27, 2026
Caresyntax raises $180M for AI surgery, $40M fund for early-stage crypto projects, and Romania's boo... — Tech
Caresyntax raises $180M for AI surgery, $40M fund for early-stage crypto projects, and Romania's booming tech ecosystem
Tech Nov 23, 2025
Swedish scaleup Flower wins TECH5 — the ‘Champions League of Tech’ — Thenextweb
Swedish scaleup Flower wins TECH5 — the ‘Champions League of Tech’
Thenextweb Jun 20, 2025
Meet the 5 Nordic scaleup stars in the finals of TECH5 — the ‘Champions League of Tech’ — Thenextweb
Meet the 5 Nordic scaleup stars in the finals of TECH5 — the ‘Champions League of Tech’
Thenextweb Apr 08, 2025
Flower tops up Series A round by €20M — Tech
Flower tops up Series A round by €20M
Tech Nov 01, 2024
Stockholm-based Flower raises €45 million to revolutionise European energy flexibility — Eu-startups
Stockholm-based Flower raises €45 million to revolutionise European energy flexibility
Eu-startups Nov 01, 2024

Flower Alternatives & Competitors

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Flower vs
Sympower
Sympower The Netherlands

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160 employees
Energy, Renewable Energy
Compare Flower vs Sympower
Flower vs
Telematica
Telematica United States

Software for energy management and grid flexibility

Pre-Seed
26 employees
Energy, Renewable Energy
Compare Flower vs Telematica
Flower vs
ESFORIN SE
ESFORIN SE Germany

ONE-STOP FLEXIBILITY.

Series B
68 employees
Energy, Renewable Energy
Compare Flower vs ESFORIN SE
Also compare with: Flower vs ACCURE Battery Intelligence ACCURE Battery Intelligence View all alternatives

FAQ About Flower

Energizing tomorrow.
Flower was founded in 2020.
Flower is headquartered in Sweden.
Flower operates in AI, Energy, Renewable Energy and Energy Efficiency. Its work centres on AI in Energy, Energy Optimization, Renewable Energy Stability and Energy Asset Trading. Its customers include Grid-scale BESS Owners, Wind and Solar Farm Operators and Municipalities.
Flower has a B2B, Platform and SaaS business model. Its revenue comes from Usage Based, Service Fee and Performance Based.
Flower has approximately 211 employees.
Flower has completed 5 funding rounds, raising a total of $153.80M. The latest funding stage is Series A.
Flower offers: Energy Storage, Wind Power Management, Solar Power Management, Demand Response Solutions, Green Baseload Integration.
Top alternatives and competitors to Flower include Sympower, Telematica, ESFORIN SE, ACCURE Battery Intelligence, Entrix. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Flower and Sympower are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Flower, https://bouncewatch.com/company/flower, updated 10 August 2026. When citing, please name BounceWatch and link this page.

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