Frendy is a startup focused on building a digitized convenience store (CVS) network for smaller towns and rural India. Their hub and spoke model includes neighborhood convenience Marts digitally connected to a cluster of micro stores and their customers via a mobile app. In less than 3 years, Frendy has established 12 Marts and a network of 2000+ Micro stores, catering to over 50,000 families in 40 towns of Gujarat. With INR 82 Cr in Revenue and a portfolio of 250 Private Label SKUs, Frendy has quickly made an impact. The startup, which was founded in 2019 and is headquartered in Ahmedabad, India, boasts a 100-member team and over 100 years of combined experience in grocery retail.
Raising 40 Cr in Funding from Auxano Capital, AT Capital (Singapore), Desai Ventures, Let’s Venture, MARV Capital (New York), and Metara Ventures (Singapore), Frendy has secured notable support. Their latest INR160.00M Venture Round investment on 27 November 2023 involved investors including Desai Ventures, Sattva Group, Rishabh Jain, Rohan Jain, Priya Joseph, Auxano, and Metara Ventures, showcasing widespread interest and confidence in the company's potential. As a player in the E-Commerce and Retail industries, Frendy is positioned to further impact the market and reach new heights in the coming years.