GB News, founded in 2020, has positioned itself as an innovative contender in the United Kingdom's media landscape. With the slogan, “We’re changing the face of news and debate in the United Kingdom – and you can be part of it,” the company aims to redefine how news is consumed, focusing on digital and multi-platform accessibility.
As a player in the Content Creators and Social Media industries, GB News has expanded its reach through a variety of platforms, including Freeview, Sky, Virgin, and streaming services like YouTube and Apple TV. This approach demonstrates its strategy to tap into a broad audience base seeking diverse viewpoints and accessibility.
The company attracted significant investment with a £60.00M Series B round on 18 August 2022, led by Legatum Ventures and Paul Marshall. This capital influx indicates strong investor confidence in its growth potential and sustainability in the competitive media sector.