Geeklab, founded in 2019, is positioned at the intersection of advertising, data analytics, developer tools, mobile, and SaaS marketing, operating out of Finland. Their slogan, "Launch hits, not hopes," encapsulates their mission to empower developers by optimizing mobile game concepts and circumventing challenges in iOS user acquisition with innovative SKAN-free attribution.
The company provides a comprehensive solution for app store optimization, notably through A/B testing on platforms such as the Apple AppStore, Google Play, and Steam. By allowing users to simulate and test product pages, Geeklab enables developers to refine their offerings to match audience preferences effectively, whether through self-service or expert-managed projects.
In their most recent funding round on 01 March 2023, Geeklab secured a €1.50M seed investment, led by Bocap. This investment underscores investor confidence in their ability to enhance app store performance through robust optimization strategies.