GO DESi is an Indian startup founded in 2016 with a mission to popularize regional DESi products and make them more accessible to a wider consumer base, while ensuring authenticity and quality. The company aims to revitalize the 'desi foods' category by overcoming existing barriers and expanding its appeal. It works directly with farmers, SHGs, and other rural businesses, enabling them to scale and capture a significant portion of consumer value in rural India.
Backed by Rukam Capital, Roots Ventures, and DSG Consumer Partners, GO DESi has received a recent Series B investment of INR 410.00M on 02 May 2024. The company also has notable affiliations, including participation in the Upaya Agri cohort, Wadhwani Foundation's FMCG scale-up program, and incubation at IIM Bangalore.
The startup operates in the Food and Beverage as well as Manufacturing industries and is headquartered in India. With its sustainable approach and strong investor backing, GO DESi is poised for potential growth and impact in the market, aligning with the principles of non-zero-sum capitalism where all stakeholders are set to benefit.