Goodfair logo — #NoNewThings

Goodfair

#NoNewThings

Founded 2018 United States Houston, United States 7 employees Seed Total: $3.85M Fashion, Marketplaces +2

General Information

Company Name Goodfair
Founded Year 2018
Location United States Houston, United States
Employees 7
Industries Fashion, Marketplaces, Retail +1
Funding Stage Seed
Social

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About Goodfair

Goodfair is a fashion and retail startup with the slogan #NoNewThings. Founded in 2018 and headquartered in the United States, the company is on a mission to tackle one of the most pressing environmental issues. They source preloved pieces, rescuing them from landfills and warehouse purgatory, and curate them into collections that promote sustainable consumerism. Their approach not only says "NOPE!" to consumer excess but also offers affordable, earth-friendly options. In June 2020, Goodfair secured a significant $3.60M investment in a Seed Round from a group of notable investors including Imag\/nary Ventures, MaC Venture Capital, Watertower Ventures, Amplify LA, Capital Factory, Global Founders Capital, Texas Ventures, and Willow Growth Partners. With a unique business model and a commitment to environmental sustainability, Goodfair is well-positioned to capitalize on the growing consumer demand for eco-friendly fashion options.

Taxonomy: thrift marketplace, sustainable fashion, preloved goods, environmental sustainability, online shopping, recycling, ethical fashion, fair pricing, consumer revolution, reduce waste, conscious consumerism

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round $3.60M 8
Imag/nary Ventures, MaC Venture Capital +6
12 Jun 2020
Debt Financing $250.00K -
27 Nov 2019
Pre Seed Round Undisclosed 2
MaC Venture Capital, Global Founders Capital
27 Jun 2019

Goodfair Alternatives & Competitors

View All Alternatives
Goodfair vs
ETIQL
ETIQL Germany

Making high quality accessible for you. Transforming consumerism. No Retail Mark-Ups, No hidden cost...

Seed
6 employees
E-Commerce, Fashion
Goodfair vs

We stop fashion from being dumped & burned, then use 90% of our profits for good! Let's stop dumping...

29 employees
Marketplaces, Sustainability
Goodfair vs

Connecting conscious shoppers to sustainable fashion brands via our marketplace 🌱

Pre-Seed
3 employees
Fashion, Marketplaces

FAQ About Goodfair

#NoNewThings
Goodfair was founded in 2018.
Goodfair is headquartered in Houston, United States.
Goodfair operates in Fashion, Marketplaces, Retail and Sustainability. Its work centres on thrift marketplace, sustainable fashion, preloved goods and environmental sustainability.
Goodfair has approximately 7 employees.
Goodfair has completed 3 funding rounds, raising a total of $3.85M. The latest funding stage is Seed.
Top alternatives and competitors to Goodfair include ETIQL, BOAS | Save Fashion For Good, Nethica, Remix, wearwell. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Goodfair and ETIQL are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Goodfair, https://bouncewatch.com/company/goodfair, updated 27 November 2025. When citing, please name BounceWatch and link this page.

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