Haofood logo — Modern Asian plant-based food

Haofood

Modern Asian plant-based food

Founded 2020 United Kingdom London, United Kingdom 10 employees Non Equity Assistance Total: $3.78M Food and Beverage, Nutrition

General Information

Company Name Haofood
Founded Year 2020
Location United Kingdom London, United Kingdom
Employees 10
Industries Food and Beverage, Nutrition
Funding Stage Non Equity Assistance
Social

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About Haofood

Haofood is a plant-based meat startup founded in 2020 that aims to tap into the rapidly growing demand for alternative protein sources in China. With a slogan of "Experience the next generation of plant-based chicken with unbeatable texture and taste, crafted from sustainable, non-GMO peanuts," Haofood is positioned to address the dissatisfaction among consumers with the current plant-based options, particularly in relation to the tofu-like quality commonly found in these products. The company's innovative approach lies in utilizing peanut protein as the base for their plant-based chicken, enabling them to achieve a texture and taste that remarkably resembles traditional chicken products. Haofood's emphasis on delivering a realistically textured and healthy plant-based chicken is backed by a founding team comprising experienced professionals from the food industry, equipped with diverse skills spanning entrepreneurship to food technology. The company leverages proprietary extrusion technology and formulation to craft affordable, delicious plant-based chicken made from sustainable, non-GMO peanuts. Establishing a strong foothold in the Food and Beverage, Nutrition industries, Haofood has garnered support in the form of Non-Equity Assistance investment at 04 July 2023 from Start-up Express, signifying recognition and backing for their pioneering approach. With a focus on addressing the specific consumer need for satisfying plant-based chicken options, Haofood appears poised to capitalize on the evolving dietary preferences in China and potentially beyond.

Taxonomy: Plant-based meat, Food technology, Sustainable food, Peanut protein, Extrusion technology, Non-GMO, Healthy eating, Flexitarian diet, Chinese market, Food industry, Comfort foods, Meat alternatives, Consumer trends, Texture and taste

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Non Equity Assistance Undisclosed 1
Start-up Express
04 Jul 2023
Seed Round $3.50M 3
Big Idea Ventures, Rich Products Ventures +1
13 Apr 2022
Pre Seed Round €180.00K 1
ProVeg Incubator
29 Jun 2021
Seed Round $100.00K 1
Brinc
01 Nov 2020

Haofood Alternatives & Competitors

Haofood vs

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Haofood vs
Eat Just, Inc.
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Our mission is to build a food system where everyone eats well.

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Haofood vs
Alpha Foods
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We’re on a mission to bring you unrivaled taste fueled by the power of plants. Convenient, delicious...

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FAQ About Haofood

Modern Asian plant-based food
Haofood was founded in 2020.
Haofood is headquartered in London, United Kingdom.
Haofood operates in Food and Beverage and Nutrition. Its work centres on Plant-based meat, Food technology, Sustainable food and Peanut protein.
Haofood has approximately 10 employees.
Haofood has completed 4 funding rounds, raising a total of $3.78M. The latest funding stage is Non Equity Assistance.
Top alternatives and competitors to Haofood include Hyggefoods, Eat Just, Inc., Alpha Foods, Improved Nature®, Fomilk. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Haofood and Hyggefoods are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Haofood, https://bouncewatch.com/company/haofood, updated 17 November 2024. When citing, please name BounceWatch and link this page.

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