HappyShop is a SaaS company specializing in Mobile Shopping Marketing for retail and brands. It aims to transform retail stores into interactive spaces, enabling personalized communication with shoppers to enhance their shopping experience and maximizing brands' media performance. As mobile technology reshapes consumer expectations, Happyshop's mission is to improve communication and shopping experiences, preparing retail and brands for the new shopper 2.0 and the Omnichannel world.
Founded in 2011, Happyshop has positioned itself in the E-Commerce, Mobile, Retail, SaaS, and Marketing industries. The company received recognition as the prize winner of Innova Chile and secured a government-sponsored grant. In its initial stage, Happyshop attracted the interest of various investors and raised over $6.1 million in Series A & B funding.
The most recent investment was a Venture Round led by Aurus, completed on 30 July 2013.
For more information, visit their Crunchbase profile: http://www.crunchbase.com/company/happyshop
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