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Harmonya logo — Product Intelligence for CPG & Retail

Harmonya

Product Intelligence for CPG & Retail

Founded 2021 United States New York, United States 56 employees Total: $25.00M AI, Retail

General Information

Company Name Harmonya
Founded Year 2021
Location United States New York, United States
Employees 56
Industries AI, Retail
Business Model B2B, SaaS, API
Revenue Model Subscription, Usage Based, Service Fee
Social

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About Harmonya

Harmonya, an innovative player in the AI and Retail industries, was founded in 2021 and is headquartered in the United States. The company offers "Product Intelligence for CPG & Retail," focusing on enriching and analyzing product data at the UPC level to deliver actionable insights.

The startup's offerings are based on its unique Harmonya Enrichment technology, which provides a comprehensively structured product data foundation. This technological framework underpins three key Intelligence Modules: Demand Intelligence, revealing growth themes and competitive benchmarks; Consumer Intelligence, connecting consumer feedback to product attributes; and Attribute Intelligence, optimizing product data management.

With a track record of impactful results such as uncovering over $300M in protein growth opportunities and improving data harmonization by $20M, Harmonya serves major clients like PepsiCo, Mondelez, and Coca-Cola. Supported by an early VC investment from W23 on 01 July 2025, the company is poised for further growth as it aids counterparties in making smarter business decisions.

Business keywords: Product Intelligence, CPG, Data Enrichment, UPC-level Data, Demand Intelligence, Market Insights, Consumer Intelligence, Review Analysis, Product Attributes, Attribute Intelligence, Data Attribution, Category Management, Competitive Analysis, Trend Mapping

Services & Products

Insights Platform
Product Enrichment
Attribution Management
Product Matching
Insights Agent

Target Customers

CPG Teams Retailers Marketing Teams Ecommerce Teams Category Analysts

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Early VC Undisclosed 1
W23
W23
01 Jul 2025
Early VC Undisclosed 3
dunnhumby Ventures Team8
dunnhumby Ventures, Team8 +1
01 Jan 2025
Series A $20.00M 8
Susa Ventures Allen & Company J Ventures
Susa Ventures, Allen & Company +6
01 Sep 2023
Seed $5.00M 4
Bessemer Venture Partners Susa Ventures J Ventures
Bessemer Venture Partners, Susa Ventures +2
01 Jun 2022

Harmonya Alternatives & Competitors

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Harmonya vs
Trax Retail
Trax Retail Singapore

Revolutionizing retail through AI-driven data

Post IPO
630 employees
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Harmonya vs
Intelligence Node
Intelligence Node United States

Powering Digital Commerce With the Most Accurate Product Data

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Harmonya vs
Bnex
Bnex Brazil

Inteligência e tecnologia acima da média na conquista de resultados exponenciais para o varejo brasi...

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FAQ About Harmonya

Product Intelligence for CPG & Retail
Harmonya was founded in 2021.
Harmonya is headquartered in New York, United States.
Harmonya operates in AI and Retail. Its work centres on Product Intelligence, CPG, Data Enrichment and UPC-level Data. Its customers include CPG Teams, Retailers and Marketing Teams.
Harmonya has a B2B, SaaS and API business model. Its revenue comes from Subscription, Usage Based and Service Fee.
Harmonya has approximately 56 employees.
Harmonya has completed 4 funding rounds, raising a total of $25.00M.
Harmonya offers: Insights Platform, Product Enrichment, Attribution Management, Product Matching, Insights Agent.
Top alternatives and competitors to Harmonya include Trax Retail, Intelligence Node, Bnex, Accurat.ai, Bossa Nova. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Harmonya and Trax Retail are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Harmonya, https://bouncewatch.com/company/harmonya, updated 30 April 2026. When citing, please name BounceWatch and link this page.

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