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Hepsiburada (NASDAQ: HEPS) logo — Türkiye'nin Hepsiburada'sı

Hepsiburada (NASDAQ: HEPS)

Türkiye'nin Hepsiburada'sı

Founded 1998 Turkey Turkey 4077 employees IPO Total: $688.62M Consumer Goods, E-Commerce +3

General Information

Company Name Hepsiburada (NASDAQ: HEPS)
Founded Year 1998
Location Turkey Turkey +1
Founders / Decision Makers
Hanzade Doğan Boyner — Founder Seckin Koseoglu, MBA — Vice President Strategic Finance
Employees 4077
Industries Consumer Goods, E-Commerce, Fashion +2
Funding Stage IPO
Social

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Growth Metrics Jul 29, 2026

Hepsiburada's GeleceğiniZburada Young Talent Program has successfully completed its 5th period, marking a significant milestone in its journey.

Award Received Aug 25, 2026

Hepsiburada proudly announced winning a total of 6 awards, including 1 Gold, 3 Silver, and 2 Bronze, at the Brandon Hall Group Excellence Awards for its human resources projects.

New Partnership Aug 12, 2026

Hepsiburada announced a renewed educational program collaboration with SistersLab - Bilim ve Teknolojide Kadın Derneği for the Yarınlara Söz Program.

Get alerts when Hepsiburada (NASDAQ: HEPS) shows new signals

AI Insight

Bounce Watch AI
2 months ago

Hepsiburada secured significant post-IPO equity funding of nearly $98 million from Kaspi in December 2025, signaling continued investor confidence and potential strategic synergy. This follows a smaller acquisition earlier in March 2025, indicating an active corporate development strategy post-public listing. Additionally, the company is actively highlighting its sustainability efforts, such as the HepsiJET electric vehicle fleet, aligning with broader ESG trends and operational efficiency.

Signal Types
Funding M&A Sustainability
Strategic Labels
Post-IPO Growth Strategic Funding ESG Focus
Next Move: Expansion
·
Impact: 8/10
·
Ideal For: Growth Equity (Post-IPO) & Emerging Market Funds

About Hepsiburada (NASDAQ: HEPS)

Hepsiburada (NASDAQ: HEPS), known as Türkiye'nin Hepsiburada'sı, is a leading e-commerce platform based in Turkey. Founded in 1998, it has grown to offer over 280 million products across more than 30 categories, connecting over 100,000 businesses through its marketplace model.

The company leverages technology to enhance customer satisfaction, operating Türkiye’s most extensive Smart Operations Center. Their innovative services include HepsiJET, Hepsipay, HepsiLojistik, and HepsiAd, which add significant value to customers and stakeholders.

A strong advocate of social innovation, Hepsiburada empowers women entrepreneurs through its “Technology Empowerment for Women Entrepreneurs” program, boosting economic participation via digital platforms.

With a recent $97.67M post-IPO equity investment from kaspi, Hepsiburada maintains a robust growth trajectory, distinguished by being the first and only Turkish company listed on NASDAQ. The company exemplifies leadership in e-commerce, fueled by two decades of innovation and entrepreneurship.

Taxonomy: online marketplace, smart operations, R&D initiatives, logistics solutions, digital payment solutions, advertising services, women entrepreneurship support, technology empowerment, economic participation, innovative services, product diversity, NASDAQ listed, retail technology

Services & Products

E-commerce Platform
Product Listing
Customer Reviews and Recommendations
Fast Shipping and Delivery
Payment Solutions

Target Customers

General Consumers Tech Enthusiasts Fashion Shoppers Home and Lifestyle Buyers

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Post Ipo Equity $97.67M 1 kaspi 01 Dec 2025
Acquisition $13.65M - 01 Mar 2025
Post Ipo Debt $7.30M - 01 Oct 2024
IPO $470.00M - 01 Jul 2021
Buyout $100.00M 1
The Group Ventures
01 Feb 2015

Latest News

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FAQ About Hepsiburada (NASDAQ: HEPS)

Türkiye'nin Hepsiburada'sı
Hepsiburada (NASDAQ: HEPS) was founded in 1998.
Hepsiburada (NASDAQ: HEPS) is headquartered in Turkey.
Hepsiburada (NASDAQ: HEPS) operates in the following industries: Consumer Goods, E-Commerce, Fashion, Apparel, CRM and Sales.
Hepsiburada (NASDAQ: HEPS) has approximately 4077 employees.
Hepsiburada (NASDAQ: HEPS) has completed 5 funding rounds, raising a total of $688.62M. The latest funding stage is IPO.
Hepsiburada (NASDAQ: HEPS) offers: E-commerce Platform, Product Listing, Customer Reviews and Recommendations, Fast Shipping and Delivery, Payment Solutions.
Top alternatives and competitors to Hepsiburada (NASDAQ: HEPS) include Hepsipay, Divo Partners, ECOM Pakistan Limited, PamTen Inc, Shift Paradigm. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Hepsiburada (NASDAQ: HEPS) and Hepsipay are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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