Hitwise

Hitwise was a marketing startup that aimed to provide marketers with unique insights based on the largest sample of internet behavior and consumer attitudes—revealing the audiences, search terms, and traffic sources they needed to gain a competitive edge. The company was founded in 1997 and was headquartered in the United States. Their last investment was a $10.00M Series B investment at 01 January 2004, and the investor was Insight Partners.

Unfortunately, for reasons outside of their control, Hitwise closed in February 2020. The company's slogan, "Your Competitive Edge," reflected its mission to empower marketers with the data and technology they needed to succeed in an increasingly competitive industry.