Hooro is an Italian Retail Tech startup founded in 2017 that focuses on retail shelf analytics. The company has created a proprietary device, covered by a patent, to develop predictive models of Machine Learning on Out-Of-Stock (OOS) in the Food/Grocery Retail industry. This technology intercepts consumers' purchase actions at brick-and-mortar stores, optimizing on-shelf and warehouse inventory. Hooro's objectives include the optimization of business processes, the entire supply chain, predictive analysis of product sales, and an enhanced consumer experience.
As of now, Hooro has not disclosed its last investment or the last investment investors. The company is based in Italy and operates within the analytics industry.