New York, United States
Hu, operating under the slogan "Indulgent simple chocolate made with No Weird Ingredients. Ever.", seamlessly marries simplicity with palatable taste. This ethos has earned it the accolade of 18th Most Loved Workplace by Newsweek in 2023. Since its inception in 2012 at Hu Kitchen in NYC, Hu has maintained a steadfast commitment to ingredient transparency, a virtue that resonates within its loyal customer base.
The company’s product repertoire, which notably features paleo-friendly snacks and award-winning chocolate bars, has captured a niche market including A-list celebrities and health-conscious influencers. With retail availability surging to over 3,500 locations across the United States and burgeoning international interest, Hu has evolved significantly beyond its initial cult following.
Its strategic growth was underscored by a $250.00M acquisition investment from Mondelez International on 01 January 2021, marking a crucial inflection point for further expansion within the dynamic food and beverage sector.
