Human Demand (Advertising, Analytics) — Funding, Investors & Signals 2026

Human Demand

Founded 2012

New York, United States 11-50 employees Series A Total: $1.23M Advertising, Analytics +3

Human Demand is a leading independent mobile Demand Side (DSP) & Data Management Platform (DMP) company providing mobile audience solutions to advertisers. Founded in February 2012, the company offers a fully transparent, scalable, and efficient mobile media solution that includes real-time bidding (RTB) programmatic exchange buying and unique data targeting sets, such as hyper local geo-targeting. With a team of 15 based in New York City, Human Demand executed a $900.00K Series A investment on 20 March 2013, with the backing of investors like ARC Angel Fund, Empire Angels, Dot Capital, TJNS Capital, Digital Entertainment Ventures (DEV), and Blackgate Ventures. The company's proprietary technology platform serves advertisements across all Mobile Ad Exchanges, offering agencies and trading desks the industry’s most robust RTB self-serve platform for mobile ads. Additionally, as a DMP, the company enriches mobile display and video inventory in real time through its "AppAudience" data, superior location insights, campaign optimization, and visual analytics.

Funding Stage	Amount	Investors	Lead Investors	Date
Series A	••••••	6	•••• ••••	20 Mar 2013
Seed Round	••••••	-		03 Dec 2012

Funding Stage

Amount

Investors

Lead Investors

Date

Series A

••••••

•••• ••••

20 Mar 2013

Seed Round

••••••

03 Dec 2012

FAQ About Human Demand

Founded February 2012, Human Demand (HD) is the leading independent mobile Demand Side (DSP) & Data Management Platform (DMP) company providing mobile audience solutions to advertisers. Human Demand provides brands and agencies with a fully transparent, highly scalable and efficient mobile media...

Human Demand was founded in 2012.

Human Demand is headquartered in New York, United States.

Human Demand operates in the following industries: Advertising, Analytics, Data Analytics, Mobile, Marketing.

Human Demand has approximately 11-50 employees.

Human Demand has completed 2 funding rounds, raising a total of $1.23M. The latest funding stage is Series A.

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