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Hummingbirds logo — We help brands drive awareness and sales with hyperlocal con...

Hummingbirds

We help brands drive awareness and sales with hyperlocal content creators aka "hummingbirds." In 20 cities & growing!

Founded 2022 United States Des Moines, United States 64 employees Seed Total: $9.80M SaaS

General Information

Company Name Hummingbirds
Founded Year 2022
Location United States Des Moines, United States
Employees 64
Industries SaaS
Funding Stage Seed
Social

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About Hummingbirds

Hummingbirds is a SaaS startup founded in 2022, specializing in connecting brands with hyperlocal content creators, or "hummingbirds," to drive awareness and sales. The platform operates in 20 cities and continues to expand. Its unique approach focuses on leveraging word-of-mouth marketing in a city-specific manner, utilizing a perk-based platform and a matchmaking process to ensure authentic brand resonance with relevant creators. The company primarily comprises millennial women, recognized not only as content creators but also as trusted friends and neighbors with substantial buying power and localized influence. The $5.40M Seed Round investment on 30 October 2024 was supported by several notable investors, including M25, Allos Ventures, Next Level Ventures, Homegrown Capital, Ground Game Ventures, InnoVenture Iowa, and ISA Ventures. With a unique market positioning and an innovative business model, Hummingbirds shows promise in capitalizing on the growing demand for localized influencer marketing.

Business keywords: Influencer Marketing, Content Marketing, Hyperlocal Marketing, Word of Mouth Marketing, SaaS-enabled Marketplace, Retail Marketing, Local Retail Behavior, Brand Awareness, Millennial Marketing

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round $5.40M 7
M25, Allos Ventures +5
30 Oct 2024
Seed Round $3.30M 3
FJ Labs, Next Level Ventures +1
05 Dec 2023
Seed Round $1.00M -
05 Jan 2023
Grant $100.00K -
18 Nov 2022

Hummingbirds Alternatives & Competitors

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Hummingbirds vs

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The Hummingbird Co. is a video agency dedicated to creating content that connects people. We enterta...

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Kleine Influencer, große Wirkung. Wir bringen zusammen was zusammen gehört

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FAQ About Hummingbirds

We help brands drive awareness and sales with hyperlocal content creators aka "hummingbirds." In 20 cities & growing!
Hummingbirds was founded in 2022.
Hummingbirds is headquartered in Des Moines, United States.
Hummingbirds operates in SaaS. Its work centres on Influencer Marketing, Content Marketing, Hyperlocal Marketing and Word of Mouth Marketing.
Hummingbirds has approximately 64 employees.
Hummingbirds has completed 4 funding rounds, raising a total of $9.80M. The latest funding stage is Seed.
Top alternatives and competitors to Hummingbirds include Engagelyee Technologies, The Hummingbird Co., stylink UGC (getnano by stylink), BuzzStream, Paid Exposure. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Hummingbirds and Engagelyee Technologies are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Hummingbirds, https://bouncewatch.com/company/hummingbirds-2, updated 8 January 2025. When citing, please name BounceWatch and link this page.

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