iconKOL is a full-service white glove influencer / KOL marketing agency that connects brands to trusted voices on Chinese social media platforms. Consumers are getting increasingly unresponsive and numb to traditional advertising. Chinese consumers also heavily rely on peer advice when making a purchasing decision. In this ecosystem, having key opinion leaders on your side is of vital importance for your brand and marketing strategy.
75% of consumers trust user-generated imagery, 92% of people trust recommendations from influencers, and only 6% trust traditional advertising. With 431 million active users on Weibo and 1.08 billion active users on WeChat, the potential reach for influencer marketing in China is substantial.
Founded in 2016 and headquartered in Hong Kong S.a.r., iconKOL offers an end-to-end solution for KOL marketing in China. The company operates in the advertising and marketing industries and presents an opportunity for investors to tap into the rapidly growing influencer marketing sector in the Chinese market.
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