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Kindred Group plc logo — Transforming gambling by being a trusted source of entertain...

Kindred Group plc

Transforming gambling by being a trusted source of entertainment that contributes positively to society.

Founded 1997 Malta Malta 1989 employees Post-IPO Debt Total: $256.70M Gaming, Sports

General Information

Company Name Kindred Group plc
Founded Year 1997
Location Malta Malta
Founders / Decision Makers
Team member
Employees 1989
Industries Gaming, Sports
Funding Stage Post-IPO Debt
Social

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About Kindred Group plc

Kindred Group plc, previously known as Unibet, has established itself as a prominent figure in the online gambling sector since its inception in 1997. With a strong foundation built upon clear values and cultural integrity, Kindred has evolved to become a trusted name in the gaming and sports industries. Its headquarter in Malta serves as the hub for its diverse operations, covering a sprawling customer base of over 30 million users across nine brands in Europe and Australia.

The company prides itself on being a responsible and innovative entity, fostering a safe, fair, and sustainable gambling environment. With a global team of 2000 employees representing over 70 nationalities and offices in 13 locations, Kindred emphasizes technological advancement, mobile solutions, and the development of sustainable gambling practices.

This commitment to growth and responsibility is further supported by financial backing, including a recent €40.00M Post-IPO Debt investment dated 15 December 2022. This investment highlights the confidence stakeholders have in Kindred's strategic approach towards transforming the gambling industry into a source of positive societal contribution.

Business keywords: Online Gambling, Sports Betting, Casino Games, Responsible Gambling, Mobile Solutions, Tech Innovation, User Experience (UX), User Interface (UI), Live Casino, Poker, Bingo, Sustainable Gambling, Loyalty Programs

Services & Products

Gaming Experiences
Lottery Ticket Sales
Betting Operations
Responsible Gaming Initiatives
Technological Solutions

Target Customers

Individual Gamers Lottery Participants Betting Enthusiasts Investors Shareholders

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Post IPO Debt €40.00M -
15 Dec 2022
Post IPO Debt $216.70M -
11 Nov 2021

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FAQ About Kindred Group plc

Transforming gambling by being a trusted source of entertainment that contributes positively to society.
Kindred Group plc was founded in 1997.
Kindred Group plc is headquartered in Malta.
Kindred Group plc operates in Gaming and Sports. Its work centres on Online Gambling, Sports Betting, Casino Games and Responsible Gambling. Its customers include Individual Gamers, Lottery Participants and Betting Enthusiasts.
Kindred Group plc has approximately 1989 employees.
Kindred Group plc has completed 2 funding rounds, raising a total of $256.70M. The latest funding stage is Post-IPO Debt.
Kindred Group plc offers: Gaming Experiences, Lottery Ticket Sales, Betting Operations, Responsible Gaming Initiatives, Technological Solutions.
Top alternatives and competitors to Kindred Group plc include Luckbox - Real Luck Group (TSXV:LUCK), kwiff , Delaware Park Casino, PlayUp, WinPredict. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Kindred Group plc and Luckbox - Real Luck Group (TSXV:LUCK) are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Kindred Group plc, https://bouncewatch.com/company/kindred-group-plc, updated 3 July 2025. When citing, please name BounceWatch and link this page.

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