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Lyst logo — Your career in fashion technology starts here

Lyst

Your career in fashion technology starts here

Founded 2010 United Kingdom United Kingdom 256 employees Acquired Total: $354.23M

General Information

Company Name Lyst
Founded Year 2010
Location United Kingdom United Kingdom
Founders / Decision Makers
Team member Team member
Employees 256
Funding Stage Acquired
Business Model Marketplace, B2C, E Commerce
Revenue Model Commission, Affiliate, Advertising
Social

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About Lyst

Lyst is a global fashion shopping platform that started in London in 2010. Serving over 160 million shoppers annually, it offers an unmatched selection of premium and luxury fashion sourced from 27,000 top brands and stores. The platform's recent acquisition in 2025 by Zozo, known for running the leading Japanese e-commerce platform Zozotown, signifies a transformative expansion strategy.

With its mission to revolutionize fashion shopping, Lyst leverages AI and technology to enhance the shopping experience. They emphasize personalization and data-driven solutions to make fashion shopping more enjoyable and efficient, positioning themselves as a critical link between consumers and fashion brands.

The strategic partnership with Zoo Capital, which included a significant $154 million acquisition investment, underscores the company's growth potential. This investment signals confidence in Lyst’s capability to further innovate and dominate as a category-leading destination for fashion enthusiasts globally.

Business keywords: Fashion Technology, E-commerce Platform, Fashion Retail, Luxury Fashion, AI and Technology, Search and Discovery, Fashion Shopping Experience, Customer Personalisation, Growth Marketing, Fashion Ecosystem, Venture-Backed Startup, Global Fashion Platform, Fashion Partner Audiences

Services & Products

Online Fashion Retail
Product Listings for Clothing, Shoes, Accessories
Trend Reporting and Insights
Brand Indexing and Analysis

Target Customers

Fashion Shoppers Luxury Brand Enthusiasts Fashion Trend Seekers Online Shoppers

Funding Rounds & Investors (10)

View All
Funding Stage Amount Investors Lead Investors Date
Acquisition $154.00M 1
Zoo Capital
01 Apr 2025
Late VC $85.00M 11
14W, Balderton Capital +9
01 May 2021
Late VC $4.91M 5
Balderton Capital, Venrex +3
01 Jun 2020
Late VC $50.00M 1
LVMH
01 May 2018
Series C $40.00M 6
14W, Balderton Capital +4
01 Apr 2015
Series B $14.00M 5
Susa Ventures, 14W +3
01 Jan 2014
Support Program Undisclosed 1
Tech Nation
01 Apr 2013
Series A $5.00M 4
14W, Molten Ventures +2
01 Jul 2012
Series A Undisclosed 1
Venrex
01 Feb 2012
Seed €1.32M 2
Venrex, Accel
01 Nov 2010

Lyst Alternatives & Competitors

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Lyst vs

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11 employees
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Lyst vs
ANTONIA
ANTONIA Italy

A unique shopping experience mixing tradition and innovation in top global destinations and online.

147 employees
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Lyst vs

Designed in Antwerp. Going off-piste since 1999. www.essentiel-antwerp.com

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FAQ About Lyst

Your career in fashion technology starts here
Lyst was founded in 2010.
Lyst is headquartered in United Kingdom.
Lyst has a Marketplace, B2C and E Commerce business model. Its revenue comes from Commission, Affiliate and Advertising.
Lyst has approximately 256 employees.
Lyst has completed 10 funding rounds, raising a total of $354.23M. The latest funding stage is Acquired.
Lyst offers: Online Fashion Retail, Product Listings for Clothing, Shoes, Accessories, Trend Reporting and Insights, Brand Indexing and Analysis.
Top alternatives and competitors to Lyst include NICKIS Bächstädt GmbH, ANTONIA, Essentiel Antwerp, POIZON Global, DREST. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Lyst and NICKIS Bächstädt GmbH are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Lyst, https://bouncewatch.com/company/lyst, updated 26 September 2026. When citing, please name BounceWatch and link this page.

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