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Maad logo — B2B e-commerce in Francophone Africa

Maad

B2B e-commerce in Francophone Africa

Founded 2020 Senegal Senegal 63 employees Seed Total: $3.93M B2B, Information Technology +2

General Information

Company Name Maad
Founded Year 2020
Location Senegal Senegal
Employees 63
Industries B2B, Information Technology, Marketplaces +1
Funding Stage Seed
Social

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About Maad

Maad is a rising star in the Francophone Africa's B2B e-commerce landscape, offering a comprehensive digital platform aimed at modernizing informal retail. Launched in 2020 and headquartered in Senegal, Maad has swiftly garnered attention and recently received a significant $2.30M Seed Round investment on 13th May 2024. High-profile investors such as Oui Capital, Launch Africa, Ventures Platform, Voltron Capital, Reflect Ventures, Alumni Ventures, and Seedstars have expressed confidence in the company's potential. Maad caters to small retailers by providing a user-friendly mobile app that facilitates streamlined supply management, reliable delivery, competitive pricing, and access to working capital through delayed payment options. Additionally, the platform offers valuable market insights to FMCG brands, enabling them to track market share, deploy targeted promotions, and maximize sales in specific areas. The innovative approach and rapid growth of Maad underscore its promising future in the realm of B2B e-commerce within the deeply significant Francophone African market.

Business keywords: B2B e-commerce, Francophone Africa, digital services, small retailers, FMCG brands, working capital loans, wholesale distribution, marketplace, technology-driven solution, Dakar, Senegal

Funding Rounds & Investors (6)

View All
Funding Stage Amount Investors Lead Investors Date
Debt Financing $900.00K 1
Proparco
Proparco
13 May 2024
Seed Round $2.30M 7
Oui Capital Launch Africa Ventures Platform
Oui Capital, Launch Africa +5
13 May 2024
Seed Round Undisclosed 1
Ventures Platform
Ventures Platform
01 Oct 2023
Seed Round Undisclosed 1
Reflect Ventures
Reflect Ventures
24 Aug 2023
Debt Financing €200.00K 1
Proparco
Proparco
16 Jun 2023
Pre Seed Round $530.00K 3
Oui Capital Launch Africa
Oui Capital, Launch Africa +1
04 Nov 2021

Maad Alternatives & Competitors

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Maad vs
Shemach
Shemach Ethiopia

Transforming FMCG informal retail using technology in Africa

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Maad vs
Pod Foods
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Maad vs
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Also compare with: Maad vs WAANDA WAANDA View all alternatives

FAQ About Maad

B2B e-commerce in Francophone Africa
Maad was founded in 2020.
Maad is headquartered in Senegal.
Maad operates in B2B, Information Technology, Marketplaces and Platforms. Its work centres on B2B e-commerce, Francophone Africa, digital services and small retailers.
Maad has approximately 63 employees.
Maad has completed 6 funding rounds, raising a total of $3.93M. The latest funding stage is Seed.
Top alternatives and competitors to Maad include Shemach, Pod Foods, GudangAda, Vegshelf, Capiter. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Maad and Shemach are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Maad, https://bouncewatch.com/company/maad, updated 30 December 2024. When citing, please name BounceWatch and link this page.

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