Macromill logo — Bringing data to life with consumer insights and marketing a...

Macromill

Bringing data to life with consumer insights and marketing analytics to drive innovation, enhance brand engagement, and maximize customer value.

Founded 2000 1001-5000 employees Venture round Total: $18.79B Analytics, Marketing

General Information

Company Name Macromill
Founded Year 2000
Employees 1001-5000
Industries Analytics, Marketing
Funding Stage Venture round
Social

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About Macromill

Macromill is a market leader in consumer insights and marketing analytics, delivering actionable data to drive innovation and maximize customer value. The company, which recently merged with MetrixLab, utilizes a diverse range of data sources including online surveys, social media, and enterprise systems to provide essential insights to leading companies. Founded in 2000 and headquartered in Tokyo, Rotterdam, and San Francisco, Macromill operates 27 offices worldwide, spanning the Americas, Europe, and Asia. In October 2014, the company secured a significant ¥1.64B Venture Round investment from VOC Capital Partners. Macromill's focus on analytics places it at the forefront of driving product innovation, enhancing brand engagement, and maximizing customer value in today's competitive market.

Business keywords: Consumer Insights, Marketing Analytics, Innovation, Brand Engagement, Customer Value, Online Surveys, Social Media Analysis, Enterprise Systems, Product Innovation, Global Presence, Market Research, Qualitative Research, Data-driven Insights

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round ¥1.64B 1
VOC Capital Partners
24 Oct 2014
Venture Round ¥17.15B 1
Bain Capital Sting Hong Kong
03 Feb 2014
Venture Round Undisclosed 1
Sunbridge Partners
12 Sep 2000

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FAQ About Macromill

Bringing data to life with consumer insights and marketing analytics to drive innovation, enhance brand engagement, and maximize customer value.
Macromill was founded in 2000.
Macromill operates in Analytics and Marketing. Its work centres on Consumer Insights, Marketing Analytics, Innovation and Brand Engagement.
Macromill has approximately 1001-5000 employees.
Macromill has completed 3 funding rounds, raising a total of $18.79B. The latest funding stage is Venture round.
Top alternatives and competitors to Macromill include Panel ViewPoint, Toluna, Canvs AI, GWI, Crimson Hexagon. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Macromill and Panel ViewPoint are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Macromill, https://bouncewatch.com/company/macromill, updated 10 October 2024. When citing, please name BounceWatch and link this page.

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