MIA Group, established in 2012, stands as a pivotal entity in the consumer internet sector in Francophone Africa. With its slogan, "Empowering everyday commerce with a seamless digital ecosystem across Francophone Africa," MIA Group emphasizes simplifying commerce through a comprehensive and innovative digital ecosystem.
Their flagship platform, Miaplenou.com, has been the leading online retail solution in Togo, Benin, Mali, Niger, and Burkina Faso since launching. Complementing this is their Kiosk app, introduced in 2021, which empowers budding entrepreneurs in the region by enabling them to start businesses with zero initial investment. Additionally, MiaPay expands their offerings with flexible QR code payment solutions and varied lifestyle services.
The latest Pre Seed Round investment, secured on 27 March 2022, saw backing from prominent investors such as Acuity Ventures, Future Africa, HoaQ, Sherpa Africa Partners, Fast Forward Venture Studio and Fund, and Ashley Lewis. This investment solidifies MIA Group's trajectory towards further innovation and market expansion.