MiMoto (Acquired by Helbiz) is an Italian electric scooter sharing startup that has made significant strides in urban mobility since its founding in 2015. Positioned as the first electric scooter sharing service in Italy, it operates in major Italian cities and is part of the Helbiz group. The company's slogan "MiMoto is the first electric scooter sharing service made in Italy, part of the Helbiz group" underscores its commitment to sustainable and innovative urban transportation.
With a strong emphasis on environmental sustainability and eco-friendliness, MiMoto is striving to create a greener and smarter urban mobility solution. By focusing on reducing fixed costs, acoustic and air pollution, and minimizing time spent in traffic, MiMoto's vision statement is centered around creating a positive impact on the environment and urban living. The company's service is anchored on a free float model, whereby customers can effortlessly rent keyless scooters using the MiMoto app.
One of the key features of MiMoto's service is its 24/7 availability, ensuring that customers have access to scooters round the clock. Additionally, the company maintains a robust customer care system to cater to the diverse needs of its users.
Regarding investment, the company received a Non Equity Assistance investment on 31 May 2017 from The Startup Training, which underscores investor confidence in the potential of MiMoto's disruptive approach to transportation. Operating in the transportation industry and headquartered in Italy, MiMoto's acquisition by Helbiz further solidifies its position as a noteworthy player in the electric scooter sharing market.