Leeds, United Kingdom
Toll, founded in 2016 and headquartered in the United Kingdom, is carving out a niche in the intersection of Advertising, Crypto, and Digital Media. Their slogan, "Empowering creators to earn from their media wherever it is published," captures their mission of providing creators with a means to monetize their media assets more effectively.
The company's platform serves as a public good protocol allowing creators to mint media assets—from images to full-length films—as a novel type of NFT. This innovative approach enables content creators to retain ownership across the digital landscape while earning a "commercial toll" whenever and wherever the media is published.
The latest financial backing was a £250.00K Pre Seed Round investment in February 2018, led by News Corp. As the tech landscape evolves, Toll's proprietary protocol may become increasingly vital to content monetization, promising potential long-term returns for committed investors.
