With a presence in over 10 countries and utilized by more than 60 media groups such as Nexstar Media, Times Internet, Edipress, Czech News Center, Grupa ZPR Media, and Burda International, Newzmate engages an audience of over 200 million readers, delivering over 300 million content recommendations monthly. Utilizing machine learning technology, Newzmate analyzes user behavior and content semantics to gain insights into individual reader interests based on their on-site activity. This data is then used to generate personalized content recommendations, delivered via email or directly on the website, crafting a unique experience for each visitor. Newzmate also provides an innovative email marketing automation service. Unlike traditional ESP and marketing automation tools, it offers fully automated email newsletters by understanding subscriber interests, dynamically selecting relevant content, and sending newsletters at the optimal time for each reader. This includes personalizing subject lines, delivery times, and content selection. Furthermore, Newzmate extends its personalization capabilities to native advertising targeting in both emails and on the website. This assists publishers in increasing revenue while maintaining a seamless user experience.
As a result, Newzmate achieves a 200% growth in email and advertising CTR, an 80% increase in audience engagement (visit time and page views), and a 200% increase in revenue from advertising or paid subscriptions. Founded in 2013 and operating in the industries of Advertising, Big Data, Digital Media, and Publishing, Newzmate received a $50.00K Seed Round investment on 11 September 2017.
