Niffler is a platform that empowers brands and stores to drive customer engagement and boost sales through personalized offers and detailed analytics. Founded in 2014, Niffler operates in the Advertising and Mobile industries. The company recently secured a $1.00M investment in a Seed Round on 04 March 2015, with SAIF Partners as the lead investor.
The platform facilitates advertising and promotions by incentivizing users to promote products via the Niffler app, offering points or deals. Through a web-based analytics tool, brands and stores can monitor the reach of these promotions, gain detailed insights into their customer base, and send personalized offers at optimal moments. This approach aims to boost footfall and drive sales with a higher ROI.