Nurturey, also known as the PinkBook - the digital NHS red book, is a transformative health tech startup founded in 2014 and headquartered in the United Kingdom. This innovative platform offers a robust digital solution to manage pregnancy and child health, serving as a modern upgrade to the traditional NHS paper red book with a special focus on AI and Productivity.
By integrating with the NHS through trusted authentication processes, Nurturey provides seamless access to NHS guidance, health records, and appointment management for both prenatal and child health needs. Complying with stringent security and privacy standards, including GDPR and EU guidelines, the platform combines cognitive exercises, growth tracking, and WHO data benchmarking to offer rich insights into health milestones.
The company secured a Seed Round investment of £550.00K on 16 January 2020, with backing from investor Sam Patel. This robust financial foundation highlights investor confidence amid the growing intersect of digital health solutions and NHS coordination.