New York, United States
Optimove, founded in 2012, is a groundbreaking player in the evolving landscape of marketing technology. As the self-proclaimed "leader in Positionless Marketing," the company empowers marketing teams to transcend traditional role-based constraints. By equipping marketers with tools that allow them to operate independently, it significantly enhances productivity and campaign personalization.
Optimove's platform offers three key capabilities: Data Power, enabling instant customer insights for targeting; Creative Power, allowing immediate creation of marketing assets; and Optimization Power, facilitating self-optimizing campaigns. Operating primarily in industries such as AI, Analytics, Automation, CRM and Sales, and Machine Learning, Optimove has effectively positioned itself as an industry innovator.
Headquartered in the United States, the company attracted a $75.00M Secondary Market investment from Summit Partners in September 2021. This investment underscores confidence in Optimove's disruptive potential and scalability.
Future Anthem
