The Netherlands
Otrium is redefining off-price fashion with its innovative, tech-driven platform. Launched in 2017, this Netherlands-based company seeks to combat industry waste by ensuring that all produced clothing finds its way to consumers.
Dubbed “The off-price fashion platform: Tech-enabling brands to ensure all clothing is worn,” Otrium is on a mission to ensure sustainability permeates the fashion industry by connecting consumers to excess stock from renowned brands. Its proprietary technology facilitates brands like Tommy Hilfiger, Reiss, AllSaints, New Balance, and Levi's to set up outlet stores effortlessly within its B2C2B model.
With over 4 million members enjoying personalized savings of up to 75%, and recognition in Fast Company's most innovative companies 2023, Otrium's growth is notable. The startup secured a substantial $120 million Series C funding in March 2021, backed by notable investors Index Ventures, Eight Roads Ventures, and Bond, positioning it robustly for future expansion across Europe.
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