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Overlyapp logo — Easily create your own augmented reality experiences. No cod...

Overlyapp

Easily create your own augmented reality experiences. No code, no steep learning curve. Launch your campaign in minutes.

Founded 2014 Latvia Latvia 4 employees Pre-Seed Total: $100.00K Retail, VR/AR +1

General Information

Company Name Overlyapp
Founded Year 2014
Location Latvia Latvia
Employees 4
Industries Retail, VR/AR, Marketing
Funding Stage Pre-Seed
Social

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About Overlyapp

Overlyapp, founded in 2014 by industry veterans Ainārs Kļaviņš and Gatis Zvejnieks, is revolutionizing the way small and medium-sized enterprises engage with augmented reality. Responding to the need for user-friendly, cost-effective AR solutions, the company launched the Overly Creator platform in 2021. Their innovation stands out in the Retail, VR/AR, and Marketing industries by eliminating the traditional barriers of high costs and technical expertise.

The platform's unique positioning is encapsulated in its slogan: "Easily create your own augmented reality experiences. No code, no steep learning curve. Launch your campaign in minutes." By mimicking a business model akin to Canva rather than Photoshop, Overlyapp is designed for smaller teams seeking to create immersive experiences without extensive technical resources.

Headquartered in Latvia, Overlyapp gained notable traction with a €100.00K Pre Seed Round investment led by Startup Wise Guys on August 11, 2022. This investment underscores its potential in redefining AR accessibility for smaller businesses.

Taxonomy: Augmented Reality, AR Content Creation, SaaS Platform, Self-Service Tool, Democratization of AR, Metaverse, Inclusivity, Technology, Coding Skills, Mixed Reality, Content Creation, Software Innovation

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Pre Seed Round €100.00K 1
Startup Wise Guys
Startup Wise Guys
11 Aug 2022

Overlyapp Alternatives & Competitors

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Overlyapp vs
Subvrsive
Subvrsive United States

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Overlyapp vs
SWAG'R Digital Media
SWAG'R Digital Media

The premier augmented reality platform for instant brand activation and unparalleled fan engagement...

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Overlyapp vs
BumoXR
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FAQ About Overlyapp

Easily create your own augmented reality experiences. No code, no steep learning curve. Launch your campaign in minutes.
Overlyapp was founded in 2014.
Overlyapp is headquartered in Latvia.
Overlyapp operates in Retail, VR/AR and Marketing. Its work centres on Augmented Reality, AR Content Creation, SaaS Platform and Self-Service Tool.
Overlyapp has approximately 4 employees.
Overlyapp has completed 1 funding round, raising a total of $100.00K. The latest funding stage is Pre-Seed.
Top alternatives and competitors to Overlyapp include Subvrsive, SWAG'R Digital Media, BumoXR, Cappasity, CONNECTIV. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Overlyapp and Subvrsive are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Overlyapp, https://bouncewatch.com/company/overly, updated 7 October 2025. When citing, please name BounceWatch and link this page.

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