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Pasito

Putting the pieces together to make benefits work for everyone

Founded 2021 United States New York, United States 19 employees Seed Total: $3.35M Finance, Fintech +1

General Information

Company Name Pasito
Founded Year 2021
Location United States New York, United States
Employees 19
Industries Finance, Fintech, Human Resources
Funding Stage Seed
Social

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About Pasito

Pasito is an innovative startup founded in 2021 and headquartered in the United States. Operating at the intersection of Finance, Fintech, and Human Resources, Pasito seeks to revolutionize the way individuals engage with their benefits. The company's slogan, "Putting the pieces together to make benefits work for everyone," succinctly encapsulates its mission.

Pasito addresses the fragmented benefits market by integrating intelligent decision support, segmented communications, and personalized guidance to enhance participation across various benefit programs such as HSA plans, voluntary insurance, and retirement accounts. Its use of advanced algorithms and data analytics personalizes the user experience, empowering employees to optimize their benefits continuously.

In its drive for growth, Pasito secured a $3.25M Seed Round investment on 24 October 2022 with significant backing from investors such as Core Innovation Capital, Y Combinator, Diverse Angels, Google, and FiDi Ventures. This strong endorsement from seasoned investors highlights the company's potential in reshaping benefits engagement.

Business keywords: Employee Benefits, Benefits Participation, Intelligent Decision Support, Personalized Experience, Segmentation, HSA Plans, Voluntary Insurance, Retirement Accounts, Advanced Algorithms, Data-Driven Solutions, Benefits Simplification, Employee Engagement, Personalized Support, Benefits Optimization

Services & Products

Personalized Employee Benefits Communication
AI-powered Benefits Support
Year-round Benefits Education
Decision Support
HSA Contribution Management

Target Customers

HR Leaders Employers Employees Benefits Consultants

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round $3.25M 5
Core Innovation Capital, Y Combinator +3
24 Oct 2022
Grant $100.00K 1
Google for Startups
11 Jul 2022

Pasito Alternatives & Competitors

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Pasito vs
Nayya
Nayya United States

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Venture round
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Pasito vs
BrightPlan
BrightPlan United States

A leader in Total Financial Wellness. The BrightPlan solution is built to lead all employees to fina...

Series B
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Pasito vs
Floatpays
Floatpays South Africa

Next Generation Financial Wellness

Non Equity Assistance
17 employees
Education, Finance

FAQ About Pasito

Putting the pieces together to make benefits work for everyone
Pasito was founded in 2021.
Pasito is headquartered in New York, United States.
Pasito operates in Finance, Fintech and Human Resources. Its work centres on Employee Benefits, Benefits Participation, Intelligent Decision Support and Personalized Experience. Its customers include HR Leaders, Employers and Employees.
Pasito has approximately 19 employees.
Pasito has completed 2 funding rounds, raising a total of $3.35M. The latest funding stage is Seed.
Pasito offers: Personalized Employee Benefits Communication, AI-powered Benefits Support, Year-round Benefits Education, Decision Support, HSA Contribution Management.
Top alternatives and competitors to Pasito include Nayya, BrightPlan, Floatpays, Icon, First Dollar. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Pasito and Nayya are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Pasito, https://bouncewatch.com/company/pasito, updated 4 August 2025. When citing, please name BounceWatch and link this page.

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