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Pathful Inc. logo — The K-16 Workforce Readiness platform bridging the gap betwe...

Pathful Inc.

The K-16 Workforce Readiness platform bridging the gap between what industry needs and how education works.

Founded 2013 United States Raleigh, United States 153 employees Angel Total: $518.00K Analytics, Content Creators +2

General Information

Company Name Pathful Inc.
Founded Year 2013
Location United States Raleigh, United States
Employees 153
Industries Analytics, Content Creators, Developer Tools +1
Funding Stage Angel
Social

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About Pathful Inc.

Pathful, founded in 2012 and headquartered in Canada, offers a comprehensive solution for marketers struggling with content marketing analytics. The platform consolidates data from various sources and provides a clear view of content performance and ROI. With a recent $400.00K Angel Round investment at 01 June 2014 from Drummond Road Capital, FG Angels, Ethos Family Office, and David Williams, Pathful aims to streamline content marketing efforts and enhance understanding of its impact. Pathful's focus on Analytics, Developer Tools, and Mobile industries reflects its commitment to providing a comprehensive analytics solution for content marketing. The platform offers multi-touch attribution, enabling marketers to track revenue and leads attributed to specific content pieces. This feature not only enhances understanding of content's role but also provides valuable insights into ROI. The Engagement Map feature, described as "a heat map on steroids," provides powerful in-page analysis, allowing users to track content interaction and subsequent conversion events. Additionally, the Team Page feature enables teams to assess the impact of their content contributions and optimize performance. In a market where content is omnipresent, Pathful's offering addresses the critical need for unified content analytics. As the company continues to grow and attract investor interest, it aims to further solidify its position as a valuable tool for marketers striving to measure and improve content performance.

Taxonomy: Content Marketing, ROI, Content Attribution, Multi-Touch Attribution, Marketing Analytics, Content Performance, Content Impact, Content ROI, Engagement Analysis, Team Performance Analysis, Content Management, Marketing Technology, Data Visualization, Marketing Strategy, Business Impact

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Angel Round $400.00K 4
Drummond Road Capital
Drummond Road Capital, FG Angels +2
01 Jun 2014
Seed Round $118.00K 2
Right Side Capital Management Techstars
Right Side Capital Management, Techstars
28 May 2013

Pathful Inc. Alternatives & Competitors

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Pathful Inc. vs
PubPlus (Acquired by ClearPier)
PubPlus (Acquired by ClearPier) Israel

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Pathful Inc. vs
Customlytics
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Pathful Inc. vs
imagi
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FAQ About Pathful Inc.

The K-16 Workforce Readiness platform bridging the gap between what industry needs and how education works.
Pathful Inc. was founded in 2013.
Pathful Inc. is headquartered in Raleigh, United States.
Pathful Inc. operates in Analytics, Content Creators, Developer Tools and Mobile. Its work centres on Content Marketing, ROI, Content Attribution and Multi-Touch Attribution.
Pathful Inc. has approximately 153 employees.
Pathful Inc. has completed 2 funding rounds, raising a total of $518.00K. The latest funding stage is Angel.
Top alternatives and competitors to Pathful Inc. include PubPlus (Acquired by ClearPier), Customlytics, imagi, Pagedip, Eulerian Iberia. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Pathful Inc. and PubPlus (Acquired by ClearPier) are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Pathful Inc., https://bouncewatch.com/company/pathful, updated 28 November 2024. When citing, please name BounceWatch and link this page.

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