Pattern Brands

Pattern Brands

Pattern Brands acquires and grows a high-quality portfolio of home-life brands that start online and expand multichannel

Founded 2019

New York, United States 66 employees Series B Total: $99.00M Consumer Goods, E-Commerce +2

Pattern Brands is a company that focuses on acquiring and growing a high-quality portfolio of home-life brands which initiate online and expand multichannel. With a strong focus on brand-centric marketing, operational efficiency, and multi-channel opportunities, the in-house M&A and operations teams work closely with brand founders to drive post-acquisition growth. Currently, the company owns and operates 7 brands while actively seeking to expand the portfolio within the home goods space. The company's acquisition criteria include established financials with annual revenue ranging from $1M to $35M and >10% EBITDA margins, differentiated products with unique IP and strong customer feedback, as well as large and engaged audiences with high retention rates. Pattern Brands' background stems from Gin Lane, a brand-building agency that launched over 50 DTC startups, generating over $15 billion in market value, including well-known names such as Harry's, Sweetgreen, and Everlane. In 2019, Pattern Brands managed to secure $100M in funding from prominent investors including Primary, RRE, Toba Capital, Verlinvest, Victory Park Capital, and BAM Elevate. The most recent investment of $25.00M Series B came on 23rd February 2022. With a strong financial backing and a proven track record, Pattern Brands is set to make a significant impact within the Consumer Goods, E-commerce, and Retail industries.

Funding Stage	Amount	Investors	Lead Investors	Date
Series B	$25.00M	6	Primary, RRE Ventures +4	23 Feb 2022
Private Equity Round	$60.00M	4	RRE Ventures, Kleiner Perkins +2	08 Jun 2021
Series A	Undisclosed	-		22 Dec 2020
Series A	$14.00M	-		06 Aug 2019
Seed Round	Undisclosed	-		01 Dec 2018

Funding Stage

Amount

Investors

Lead Investors

Date

Series B

$25.00M

Primary, RRE Ventures +4

23 Feb 2022

Private Equity Round

$60.00M

RRE Ventures, Kleiner Perkins +2

08 Jun 2021

Series A

Undisclosed

22 Dec 2020

Series A

$14.00M

06 Aug 2019

Seed Round

Undisclosed

01 Dec 2018

FAQ About Pattern Brands

Pattern Brands acquires and grows a high-quality portfolio of home-life brands that start online and expand multichannel

Pattern Brands was founded in 2019.

Pattern Brands is headquartered in New York, United States.

Pattern Brands operates in Consumer Goods, E-Commerce, Retail and Lifestyle. Its work centres on acquisitions, brand-building, home goods and online retail.

Pattern Brands has approximately 66 employees.

Pattern Brands has completed 5 funding rounds, raising a total of $99.00M. The latest funding stage is Series B.

Top alternatives and competitors to Pattern Brands include Cap Hill Brands, SNOWE, Fulfil, Lands' End, Shoezone Retail Limited. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.

Pattern Brands and Cap Hill Brands are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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FAQ About Pattern Brands