Petgood logo — For pets' sake - join the revolution.

Petgood

For pets' sake - join the revolution.

Founded 2020 Sweden Sweden 11 employees Seed Total: $52.50M Agriculture, E-Commerce

General Information

Company Name Petgood
Founded Year 2020
Location Sweden Sweden +1
Employees 11
Industries Agriculture, E-Commerce
Funding Stage Seed
Social

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About Petgood

Sure, here is the analysis for Petgood:

Petgood is a Swedish startup founded in 2020 that aims to revolutionize the pet food industry with its sustainable and transparent approach. The company offers complete and balanced insect-based diets and other innovative products for cats and dogs, all developed with the expertise of pet health professionals. Petgood's use of high-quality and sustainable protein from the insect black soldier fly sets it apart in the market, emphasizing a commitment to both pet health and environmental sustainability.

With its recent kr19.00M Seed Round investment on 08 February 2022, Petgood attracted the support of Course Corrected, Daniel Skavén Ruben, and Jan Carl Adelsward. This injection of capital will likely further the company's mission to make a positive impact on the pet industry and the planet. Petgood's dedication to prioritizing meaning over money and love over greed positions it as a socially conscious and promising investment opportunity in the Agriculture and E-Commerce sectors.

Taxonomy: sustainable pet food, insect-based diets, pet health, sustainable protein, natural ingredients, ethical pet food, pet nutrition, environmental responsibility, pet industry, corporate social responsibility, sustainable sourcing, animal welfare

Services & Products

Insect-based premium pet food
Allergy-friendly pet food
Pet health & nutrition products

Target Customers

Pet owners Nutrition-conscious consumers Animal health enthusiasts

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round •••••• 1
Investor
15 Mar 2024
Seed Round •••••• 3
Investor
•••• ••••
08 Feb 2022
Pre Seed Round •••••• 1
Investor
08 Dec 2021
Angel Round •••••• 2 •••• •••• 05 Mar 2021

Petgood Alternatives & Competitors

Petgood vs
Grubbly Farms
Grubbly Farms United States

We create sustainable superfoods for pets made with farm-grown grub protein & vegetables. Here's to...

Series A
5 employees
E-Commerce, Nutrition
Petgood vs
Augie
Augie India

India's First Omnichannel Pet Store

19 employees
E-Commerce, Retail
Petgood vs

Imby creates insect- & plant-based pet food that helps our pets thrive and cuts down our unsustainab...

4 employees
Agriculture

FAQ About Petgood

For pets' sake - join the revolution.
Petgood was founded in 2020.
Petgood is headquartered in Sweden.
Petgood operates in the following industries: Agriculture, E-Commerce.
Petgood has approximately 11 employees.
Petgood has completed 4 funding rounds, raising a total of $52.50M. The latest funding stage is Seed.
Petgood offers: Insect-based premium pet food, Allergy-friendly pet food, Pet health & nutrition products.
Top alternatives and competitors to Petgood include Grubbly Farms, Augie, Imby Pet Food, Frontier Pets, Grub Club | B Corp. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Petgood and Grubbly Farms are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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