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Piqora

Founded 2012 Series A Total: $11.20M Advertising, Analytics +2

General Information

Company Name Piqora
Founded Year 2012
Industries Advertising, Analytics, E-Commerce +1
Funding Stage Series A
Social

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About Piqora

Piqora is a marketing and analytics company originally known as Pinfluencer. It specializes in offering a comprehensive suite tailored for visual, interest-based networks such as Pinterest, Instagram, and Tumblr. Their tools encompass visual analytics, CRM, and CMS, enabling marketers to assess images, measure ROI, engage with customers, influencers, and brand advocates, and manage content and communities. The company's analytics technology leverages image recognition, hashtags, and URL parsing to provide in-depth insights into websites, profiles, competitor activities, and content performance. Piqora also integrates with enterprise systems like Google Analytics, Omniture, and Shopping Feeds, offering social e-commerce analytics. Notable clients include Crate and Barrel, Etsy, Z Gallerie, Fossil, Orbitz, and Steve Madden. Founded in 2012, the company consists of a team of 15 individuals with backgrounds at Google, Yahoo, Yodlee, Wildfire, Marketo, and Meltwater. Piqora's growth has been bolstered by a $7.70M Series A investment on 23 April 2014, from investors including Baseline Ventures, Altos Ventures, and Lazerow Ventures. This strategic influx of capital positions Piqora for further expansion and innovation within the advertising, analytics, e-commerce, and social media sectors.

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Series A $7.70M 3
Baseline Ventures, Altos Ventures +1
23 Apr 2014
Seed Round $2.10M 3
Freestyle Capital, Baseline Ventures +1
01 Apr 2013
Seed Round $1.40M 2
Freestyle Capital, Baseline Ventures
31 Jul 2012

FAQ About Piqora

Piqora, initially known as Pinfluencer, offers a comprehensive marketing and analytics suite tailored for visual, interest-based networks like Pinterest, Instagram, and Tumblr. Piqora delivers tools for visual analytics, CRM, and CMS, enabling marketers to evaluate images, measure ROI from visual n...
Piqora was founded in 2012.
Piqora operates in Advertising, Analytics, E-Commerce and Social Media.
Piqora has completed 3 funding rounds, raising a total of $11.20M. The latest funding stage is Series A.

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Source: BounceWatch company record for Piqora, https://bouncewatch.com/company/piqora, updated 13 September 2024. When citing, please name BounceWatch and link this page.

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