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PitPat logo — company profile

PitPat

Founded 2014 United Kingdom Cambridge, United Kingdom 52 employees Venture round Total: $9.77M Consumer Electronics, Hardware

General Information

Company Name PitPat
Founded Year 2014
Location United Kingdom Cambridge, United Kingdom
Employees 52
Industries Consumer Electronics, Hardware
Funding Stage Venture round
Business Model D2C, E Commerce, Subscription Box
Revenue Model Product Sales, Subscription, Service Fee
Social

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About PitPat

PitPat, established in 2014, has made significant strides in the Consumer Electronics and Hardware sectors, specifically catering to pet care solutions. Based in the United Kingdom, this company focuses on simplifying the pet parenting experience by offering an integrated platform that includes GPS tracking, activity monitoring, pet food, and insurance services.

By delivering a comprehensive ecosystem for monitoring and managing pet well-being, PitPat positions itself as an essential partner for pet owners seeking peace of mind. The company has received financial backing from ITV AdVentures with a recent £4.00M venture round investment dated 23 May 2023, which underscores investor confidence in its business model and growth potential.

For investors, PitPat represents a promising opportunity in the burgeoning pet tech market, addressing a growing demand for advanced, yet user-friendly, pet care solutions within a sustainable framework.

Taxonomy: pet tech, activity monitor, dog health, pet care, internet of things, wearable technology, pet wellness, UK startup, dog fitness, innovative technology

Services & Products

GPS Tracking
Dog Activity Monitoring
Pet Health Management
Nutritional Advice and Products
Insurance Services

Target Customers

Dog Owners Pet Enthusiasts Veterinarians Pet Retailers

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round £4.00M 1
ITV AdVentures
23 May 2023
Venture Round £3.50M 1
UKTV Ventures
UKTV Ventures
01 Nov 2019
Venture Round £1.30M -
31 Aug 2018
Equity Crowdfunding £767.99K 1
Crowdcube
Crowdcube
04 Dec 2016
Angel Round £200.00K -
01 Apr 2015

PitPat Alternatives & Competitors

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PitPat vs
Waggit
Waggit United States

A health and safety monitor... for the love of dogs.

Seed
2 employees
Big Data, Consumer Electronics
PitPat vs
Kippy srl
Kippy srl Italy

The best GPS and Activity Monitor for Pets!

Series A
13 employees
Consumer Electronics, Hardware
PitPat vs
Soulfit
Soulfit India

Empowering daily health and fitness with innovative, elegant, and efficient wearable gadgets for a h...

7 employees
Consumer Electronics, Hardware
View all alternatives

FAQ About PitPat

Discover a simpler, happier way of pet parenting with PitPat. We're dedicated to supporting pet parents in keeping dogs happy, healthy, and safe. From reliable GPS tracking and activity monitoring to uncomplicated food and insurance, we remove the guesswork and give you peace of mind that you’re d...
PitPat was founded in 2014.
PitPat is headquartered in Cambridge, United Kingdom.
PitPat operates in Consumer Electronics and Hardware. Its work centres on pet tech, activity monitor, dog health and pet care. Its customers include Dog Owners, Pet Enthusiasts and Veterinarians.
PitPat has a D2C, E Commerce and Subscription Box business model. Its revenue comes from Product Sales, Subscription and Service Fee.
PitPat has approximately 52 employees.
PitPat has completed 5 funding rounds, raising a total of $9.77M. The latest funding stage is Venture round.
PitPat offers: GPS Tracking, Dog Activity Monitoring, Pet Health Management, Nutritional Advice and Products, Insurance Services.
Top alternatives and competitors to PitPat include Waggit, Kippy srl, Soulfit, Fitbit (now part of Google), Zepp Health. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
PitPat and Waggit are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for PitPat, https://bouncewatch.com/company/pitpat, updated 31 March 2026. When citing, please name BounceWatch and link this page.

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