PLACE is an end-to-end technology and business services platform designed to simplify the real estate lifecycle for both consumers and their real estate agents. The company partners exclusively with leading real estate teams, regardless of brokerage, in 100+ locations across the United States and Canada. Some of the nation’s top producing real estate teams choose to partner with PLACE because, unlike many of the other tech companies in the industry, they believe cutting-edge proptech should support the hardest working agents instead of eliminating them.
At the forefront of their business is a consumer services model that takes the guesswork out of real estate. Clients of PLACE-powered agents will have access to a one-stop shop that streamlines the traditionally complicated process of buying, selling, maintaining, and investing in properties. PLACE’s upcoming products include in-house mortgage brokers, title and escrow services, an insurance portal, and a home improvement network referral system, among other exciting initiatives.
In addition, PLACE’s proprietary technology and business services platform help agents offload up to 75% of their operations tasks so they can focus on being a key advisor to their clients. PLACE partners value relationships over transactions because the company takes care of team accounting, bookkeeping, human resources, in-house legal, design and marketing, videography, talent acquisition, business training, and coaching. Agents within PLACE-powered teams have access to employee-like benefits that are notoriously unavailable to Realtors, even at the highest production levels.
The company was founded in 2019 and operates in the Real Estate industry. The last investment received was a $100.00M Series A investment at 17 November 2021, with investment from 3L Capital and Goldman Sachs Asset Management. PLACE is headquartered in the United States. The company is actively recruiting new partners and has open positions within its headquarters team, offering an opportunity to contribute to transforming the real estate transaction and homeownership process.