preezie logo β€” Leading the way in retail technology solutions and AI to per...

preezie

Leading the way in retail technology solutions and AI to personalise shopping experiences πŸ›οΈπŸ€–

Founded 2017 Australia Melbourne, Australia 28 employees Series A Total: $6.55M E-Commerce, Enterprise Software

General Information

Company Name preezie
Founded Year 2017
Location Australia Melbourne, Australia
Employees 28
Industries E-Commerce, Enterprise Software
Funding Stage Series A
Social

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About preezie

preezie is an Australian startup that specializes in leading retail technology solutions designed to help brands deepen their customer connections with personalized shopping experiences. By incorporating interactive tools into the existing tech stack, preezie enhances customer acquisition and engagement through guided shopping journeys and zero-party data personalization. The company recently announced the development of an AI app specifically for retail merchants. They have invited the community to participate in the app's development, providing exclusive sneak peeks, engaging in discussions, testing features, and shaping the app's future. preezie's core solutions include nextbuy, journeys, and shopper profile. The journeys feature utilizes behavioral psychology principles and smart logic to engage shoppers through interactive questions, delivering personalized product recommendations. Reportedly, it boasts an impressive 85% completion rate and delivers a 50% boost in the conversion rate. On the other hand, nextbuy enables cross-promotion with non-competing brands, reaching new customers who are ready to buy and generating incremental revenue through strategic post-purchase offers. With prominent brands such as Adore Beauty, Lorna Jane, Baby Bunting, and Dell already leveraging preezie's granular insights, the company's solutions have resulted in increased engagement, email captures, conversion rates, and sales revenue. Their most recent Series A investment of $5.50M was led by TEN13 and Touch Ventures on 23 November 2021. The startup is operating at the intersection of e-commerce and enterprise software, aiming to elevate the ecommerce shopping experience

Business keywords: eCommerce solutions, customer acquisition, customer conversion, retargeting, behavioural psychology, personalization, cross-promotion, sales automation, lead generation, conversion rate optimization, recommendation engines, business intelligence, online retail

Funding Rounds & Investors (5)

View All
Funding Stage Amount Investors Lead Investors Date
Series A $5.50M 2
TEN13, Touch Ventures
23 Nov 2021
Seed Round $575.00K 5
Silicon Balls, Leigh Warren +3
22 May 2020
Pre Seed Round Undisclosed 1
Skalata
01 Jun 2019
Pre Seed Round $275.00K -
01 Feb 2019
Pre Seed Round $200.00K -
01 Jun 2017

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FAQ About preezie

Leading the way in retail technology solutions and AI to personalise shopping experiences πŸ›οΈπŸ€–
preezie was founded in 2017.
preezie is headquartered in Melbourne, Australia.
preezie operates in E-Commerce and Enterprise Software. Its work centres on eCommerce solutions, customer acquisition, customer conversion and retargeting.
preezie has approximately 28 employees.
preezie has completed 5 funding rounds, raising a total of $6.55M. The latest funding stage is Series A.
Top alternatives and competitors to preezie include Mastercard Dynamic Yield, Noibu, Web Ninja Pty Ltd, Feedbackly. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
preezie and Mastercard Dynamic Yield are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for preezie, https://bouncewatch.com/company/preezie, updated 25 November 2024. When citing, please name BounceWatch and link this page.

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