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Productsup logo — Connecting commerce. Powering performance.

Productsup

Connecting commerce. Powering performance.

Founded 2010 Germany Berlin, Germany 190 employees Total: $90.00M Automation, Cloud Infrastructure +7

General Information

Company Name Productsup
Founded Year 2010
Location Germany Berlin, Germany
Employees 190
Industries Automation, Cloud Infrastructure, Content Creators +6
Business Model B2B, SaaS, Platform
Revenue Model Subscription, Usage Based, Tiered Pricing
Social

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About Productsup

Productsup, founded in 2010 and headquartered in Germany, is a pioneering force in digital commerce. Under the slogan "Connecting commerce. Powering performance.", Productsup delivers as a leading enterprise feed management and syndication platform. It enhances product experiences across numerous channels, serving as a vital tool for businesses adapting to diverse digital marketplaces.

By processing over 2 trillion products monthly, Productsup shows a robust capacity for scale, supporting global entities across multiple countries and languages. Its platform combines advanced AI tools and automated workflows, standing out in industries such as Automation, Cloud Infrastructure, Data Analytics, and SaaS. Notable clients include L’Oréal, PUMA, Sephora, and ALDI, reflecting a strong market presence and trusted service.

In its latest funding round on 01 April 2022, Productsup secured $70.00M from investors like Bregal Milestone and Nordwind Capital, highlighting sustained investor confidence. This backing underscores its position as a vital asset in the rapidly evolving retail landscape.

Business keywords: enterprise feed management, syndication platform, product content optimization, AI-powered tools, automated workflows, product content syndication, multilingual content management, global product distribution, marketplace experience, social commerce, seller onboarding, vendor onboarding, commerce transformation, data processing at scale, P2C platform

Services & Products

product feed management
content syndication
AI and automation integration
cross-platform data distribution
customizable feed solutions

Target Customers

large-scale commerce businesses global retailers and distributors online marketers digital product managers brands seeking international expansion

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Round $70.00M 2
Bregal Milestone Nordwind Capital
Bregal Milestone, Nordwind Capital
01 Apr 2022
Debt Financing $20.00M 5
KfW Nordwind Capital Zimmerman Ventures
KfW, Nordwind Capital +3
01 Mar 2021
Growth Equity VC Undisclosed -
01 Feb 2017

Productsup Alternatives & Competitors

View All Alternatives
Productsup vs
Onedot
Onedot Switzerland

Onedot is the first intelligent platform for commerce and industry to source, onboard, and syndicate...

Seed
22 employees
AI, Cloud Infrastructure
Compare Productsup vs Onedot
Productsup vs
SellerActive (acquired by Cart.com)
SellerActive (acquired by Cart.com) United States

Automate, optimize and expand your multichannel e-commerce business

9 employees
Automation, E-Commerce
Compare Productsup vs SellerActive (acquired by Cart.com)
Productsup vs
ChannelEngine
ChannelEngine The Netherlands

Your connection to every marketplace 🚀

Series B
208 employees
Advertising, Information Technology
View all alternatives

FAQ About Productsup

Connecting commerce. Powering performance.
Productsup was founded in 2010.
Productsup is headquartered in Berlin, Germany.
Productsup operates in Automation, Cloud Infrastructure, Content Creators, Data Analytics, Marketplaces, Platforms, Retail, SaaS and Marketing. Its work centres on enterprise feed management, syndication platform, product content optimization and AI-powered tools. Its customers include large-scale commerce businesses, global retailers and distributors and online marketers.
Productsup has a B2B, SaaS and Platform business model. Its revenue comes from Subscription, Usage Based and Tiered Pricing.
Productsup has approximately 190 employees.
Productsup has completed 3 funding rounds, raising a total of $90.00M.
Productsup offers: product feed management, content syndication, AI and automation integration, cross-platform data distribution, customizable feed solutions.
Top alternatives and competitors to Productsup include Onedot, SellerActive (acquired by Cart.com), ChannelEngine, Go Autonomous, MARKETCUBE.io. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Productsup and Onedot are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Productsup, https://bouncewatch.com/company/productsup, updated 26 September 2026. When citing, please name BounceWatch and link this page.

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