Prograd logo — Making finance what it should be for young people: understan...

Prograd

Making finance what it should be for young people: understandable and empowering.

Founded 2022 United Kingdom London, United Kingdom 24 employees Series A Total: $2.02M Finance, Financial Services +2

General Information

Company Name Prograd
Founded Year 2022
Location United Kingdom London, United Kingdom
Employees 24
Industries Finance, Financial Services, Fintech +1
Funding Stage Series A
Business Model B2C, Marketplace, Platform
Revenue Model Marketplace Fee, Advertising, Affiliate
Offices as of Sep 2026
GB London, GB London
Social

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About Prograd

Prograd, founded in 2022 and headquartered in the United Kingdom, is on a mission to transform young people's financial engagement by making finance understandable and empowering. The company's slogan, "Making finance what it should be for young people: understandable and empowering," encapsulates its commitment to this underserved demographic.

Addressing the challenges young graduates face in navigating credit, Prograd has developed a unique data-driven marketplace that converges over 50 lenders with emerging Gen-Z consumers. This innovative approach not only enhances access to financial products but also empowers young individuals to earn and save effectively.

Having secured a £2.00M Seed Round in 2022, the company is backed by notable investors including Techstars, Deloitte Ventures, ZAKA VC, and Aaron Applbaum. Prograd's focus on leveraging technology in the Finance and Fintech sectors positions it as a promising player in the marketplace landscape.

Business keywords: Financial Technology, Credit Assessment, Marketplace, Young Adults Finance, Gen-Z Financial Services, Credit Access, Financial Education, Underwriting Enhancement, Financial Products Marketplace, Lending Solutions, Data-Driven Finance, Consumer Empowerment, Financial Inclusion

Services & Products

Connecting users with earning opportunities
Gamified financial education
Rewards for completing online tasks and surveys

Target Customers

Young people Individuals seeking side income Financially curious users Gen Z audience

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round £2.00M 7
Techstars, Deloitte Ventures +5
16 Nov 2022
Pre Seed Round $20.00K 1
Techstars
14 Sep 2021

Prograd Alternatives & Competitors

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Prograd vs
EVERYTHING
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Prograd vs
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FAQ About Prograd

Making finance what it should be for young people: understandable and empowering.
Prograd was founded in 2022.
Prograd is headquartered in London, United Kingdom. As of Sep 2026, it also has offices in GB London, GB London.
Prograd operates in Finance, Financial Services, Fintech and Marketplaces. Its work centres on Financial Technology, Credit Assessment, Marketplace and Young Adults Finance. Its customers include Young people, Individuals seeking side income and Financially curious users.
Prograd has a B2C, Marketplace and Platform business model. Its revenue comes from Marketplace Fee, Advertising and Affiliate.
Prograd has approximately 24 employees.
Prograd has completed 2 funding rounds, raising a total of $2.02M. The latest funding stage is Series A.
Prograd offers: Connecting users with earning opportunities, Gamified financial education, Rewards for completing online tasks and surveys.
Top alternatives and competitors to Prograd include EVERYTHING, Avant, Fintonic, MyHives Nigeria, goscore. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Prograd and EVERYTHING are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Prograd, https://bouncewatch.com/company/prograd, updated 25 September 2026. When citing, please name BounceWatch and link this page.

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