Raízs

Raízs, founded in 2015, is a Brazilian startup revolutionizing the connection between urban consumers and small-scale organic farmers. With the slogan "Nascemos para criar vínculos entre o campo e a cidade, valorizando o trabalho do pequeno produtor de orgânicos," Raízs aims to foster a direct relationship between the city and countryside through their online sales platform.

This company is positioned at the intersection of Agriculture, E-Commerce, and Food and Beverage industries, underlining its multifaceted approach towards modernizing retail in Brazil. It provides urban dwellers with access to authentic organic products and actively integrates small producers into the urban supply chain, which is crucial for sustainable growth and consumer health.

The company secured a BRL20.00M Series A investment on 27 April 2022, led by investors KPTL, Solum Partners, and Marcelo Bazzali. This capital infusion demonstrates strong investor confidence and positions Raízs for potential scalability and market expansion.