Readpeak positions itself as a leader in the domain of programmatic native advertising, distinguishing itself through its rapid expansion within Northern Europe. Founded in 2014 and headquartered in Finland, Readpeak is experiencing impressive growth, currently operating across ten different markets. The company collaborates with over 1,500 brands, including major names like IKEA, BMW, and Bosch.
Furthermore, Readpeak is endorsed by esteemed agencies such as OMD, Dentsu, and Matterkind. This endorsement underscores its capability to deliver a premium native advertising experience across its portfolio of more than 1,500 premium news sites.
Notably, the company secured a recent growth equity VC investment on 01 April 2025, with Voland Partners as a key investor. This investment reflects confidence in Readpeak’s business model and its potential for continued growth in the native advertising sector.